How I find & validate app ideas in 2024 (Micro SaaS)

Brief Summary

This video provides a step-by-step guide on how to find and validate mobile app ideas that have the potential to become profitable businesses. The creator, Steven Cravotta, shares his personal experience and the proven method he used to create a mobile app that generates $30,000 in monthly recurring revenue. The video emphasizes the importance of market research, understanding the marketability of your product, and having a feasible idea.

  • Analyze your daily life for problems you encounter and write them down.
  • Research trending topics and problems on social media.
  • Explore app marketplaces like Flippa and Acquire to see successful apps and their revenue.
  • Validate your idea using tools like Sensor Tower and Google Trends to check app earnings and organic interest.
  • Conduct market research on social media platforms like TikTok to understand the potential reach and marketability of your product.
  • Ensure your idea is feasible to build and develop into a minimum viable product (MVP).

Finding App Ideas

The first step is to find an app idea. Steven suggests analyzing your daily life and writing down any problems you encounter. He emphasizes the importance of identifying problems that are trending and viral, as these are more likely to be marketable. He also recommends exploring app marketplaces like Flippa and Acquire, where people sell their mobile apps. These marketplaces provide insights into successful apps and their revenue, which can spark new ideas.

Validating App Ideas

Once you have an app idea, it's crucial to validate it. Steven recommends using tools like Sensor Tower and Google Trends. Sensor Tower allows you to see how much each app is making, while Google Trends helps you understand the organic interest in a particular product or problem. By analyzing these data points, you can determine if your idea is trending upwards and has the potential to be successful.

Marketing Mindset

Having a marketing mindset is essential for app success. Steven emphasizes that even if your app isn't perfect, you can still make money if you can market it effectively. He shares his experience with his quit vaping app, where he conducted market research on TikTok to understand the potential reach and marketability of the product. He found that there was a massive audience interested in quitting vaping, which gave him the confidence to build the app.

Feasibility

The final step is to assess the feasibility of your idea. Steven explains that his quit vaping app was feasible because it was a simple tracker that allowed users to track their puff count and reduce their usage over time. He emphasizes that a straightforward core feature makes it easier to develop a minimum viable product (MVP). He encourages viewers to take action and build their app if they have an idea that they can't stop thinking about. He also shares his personal experience of facing challenges and adapting along the way, highlighting the importance of perseverance and learning as you go.

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Transcript

Full transcript of “How I find & validate app ideas in 2024 (Micro SaaS)”. Click a timestamp to open the video at that moment. Need another video? Use the YouTube transcript generator.

0:00 if you've clicked on this video chances are you're eager to dive into the world of mobile apps but you're unsure of where to start maybe you've got countless ideas swirling around in your head but you're unsure which ideas are worth pursuing I know exactly how that feels because I've been there the fear of investing time and resources into an idea that might not take off is paralyzing in today's video I'm going to show you my proven method for finding and validating mobile app ideas that have potential to become profitable and sustainable businesses I have used this exact approach to create mobile apps that generate $30,000 in monthly recurring Revenue all without writing a single line of Code by the end of this video you'll have a clear road map to identify app ideas that not only excite you but also have a high chance of success in the market I have absolutely nothing to sell you I'm just going to show you exactly how I find and validate

0:45 app ideas mobile apps are the best business model to drive recurring revenue and gain Financial Freedom and I can say that because I've done it myself I'm shooting this video live from Bali Indonesia I just decided to travel a bit and I'm able to do that because this business model allows me to work from anywhere and last thing I'll say is thank you so much to everyone who has been subscribing and supporting the channel we just hit 11,000 subscribers which is insane it blows my mind that so many of you are liking the videos and getting value from it please consider subscribing it really encourages me to keep creating videos like this and providing value for free so with that being said let's jump into it all right before we jump into things I just want to show you that I am actually doing the numbers that I'm talking about here is the last 30 days as you can see we've done 31,00 ,000 in sales here's the last

1:31 7 days just below 8K and then in the last 90 we have done close to $90,000 in sales so this mobile app is making me around $1,000 a day and I'm going to show you the exact strategy that I use to find and validate this mobile app at the end the video so let's jump into it I'm going to break this down into a simple four-step process that literally anyone can follow it starts off with of course our starting point where to start and then we're going to show you how to validate the ideas then we're going to go over the marketing mindset this is crucial when you're coming up with app ideas to have a marketing mindset and then finally how feasible is this idea once you kind of have an idea how feasible is it to actually build this idea into a mobile app is it going to take you a lot of time is it going to take you a lot of investment this is crucial to know before you start so that being said let's jump into where we

2:18 start how do you find a mobile app idea how do I come up with app ideas and how do I know they're going to be good what I do is I analyze my day-to-day life I've gotten into the habit of writing down problems that I encounter dayto day in my everyday life I write them down in the notes app on my phone and this is how I came up with the idea for puff count the mobile app that's doing $30,000 a month I had a problem vaping I ran into that problem in college a lot of my friends had that problem so I knew that it was going to be a problem that was lasting and I knew that it was a huge pain point for a lot of people so I knew it would be marketable and I knew it would be a good product that would help people so that's how I started and you know ultimately like this was a problem right vaping was a problem that a lot of people were dealing with and I knew that it was a trending problem right because vaping was going viral on social media all the time I always saw

3:03 Tik toks about vaping how bad it was it was in the news all the time so it was a problem it was trending it was viral and I knew it would be marketable so I knew it was a fantastic idea so ask yourself that question what problems do you and your friends or your family run into on a day-to-day basis right start writing down these ideas and then once you have them all in your notes if there is one idea that you cannot go to sleep or wake up without thinking about pursue that idea trust your intuition that is exactly what I did and if you're solving a problem for yourself other people more than likely also have that problem and if you're not so good at coming up with ideas you can always you know look to social media and see what is trending are there any other problems that people are dealing with that are trending on social media ask around and and browse social media and then another way to find app ideas is to go to app marketplaces and see what people are already having success with two of these

3:50 are Flippa and acquire and by the way if you want to follow along in this document with me I have the download link for this Google doc in the description so be sure to go download that but let's jump in to flipa and acquire now these are marketplaces where people are selling their mobile apps right and we can use these Market places to understand what mobile apps are making a ton of money this is a great place to do market research CU these apps are successful and we can use these to kind of generate ideas for for our mobile apps right so we'll start off on flipo we can go to iOS apps here and then what we can do is filter by most profitable right and then what that's going to do is it is going to show us the most profitable mobile in here you'll see a lot of these are super confidential cuz obviously they don't want you to know that they're making so much money this is why this is such a

4:35 cheat code these apps are literally showing you exactly how much money they're making so this is a gold mine for finding app ideas so boom we have this app uh this app is doing $114,000 every single month it's football betting tips great idea if you're into betting right uh AI chat here it's doing $111,000 per month Wordle is just doing 10K uh per month that's a funny one uh we have a browser here AI chat bot just explore this go through the apps here see how much they're making obviously filter by most profitable because those are the ones we want to go after we want to come up with an app IDE that has potential to make profit and these are all making great profit same thing on acquire right what we can do is we can go on acquire. comom we can search the marketplace for mobile apps and then what we can do is sort bu annual revenue high to low annual profit high to low

5:22 whatever floats your boat and here we have all the like these apps are doing an insane amount of Revenue $4.8 million this mobile app is doing right it's a digital Bank obviously this idea is a little bit complex but you know you get the you get the idea we can scroll through here um and we can figure out which apps are making a ton of money this app revolutionizes the way people commute good idea uh remote control uh for TVs that's that's insane that's a pretty uh ingenious idea AI image generating mobile app you get the idea you can scroll through these these marketplaces understand which apps are the most profitable and this could spark some ideas for you so once you have this idea for your mobile app what we can do is then valid validate that idea and we can validate that idea by doing market research understanding if it's going viral on social media looking at sensor Tower and checking the app's earnings and we can also look at things like

6:08 Google Trends to understand if the organic interest for these products is going up because that's what we want we want to buy a product that is trending upwards in terms of people being interested in it right we don't want to buy a dying product so with that being said we can jump over to sensor Tower here sensor Tower is a phenomenal tool that will show you exactly how much each app is making right so you can you can kind of search for app Publishers here you can kind of look around so so for example you know this fitness app is doing $4 million a month this is probably a really good idea I would study this app and you know kind of check it out see what they're doing uh to make this amount of money we have shuty sleep tracker that's doing 2 mil a month me plus daily routine planner is doing 800k a month um you know you can check out sensor Tower and understand which apps are making the most money another beautiful way to validate your ideas is to look at the Google Trends so for example you know my quit vaping app

6:54 as you can see the trend is just straight up into the right so you know that the organic interest for this idea generally worldwide and this is from 2004 to present generally the worldwide interest around quitting vaping as a problem as a product is extremely popular use all these to validate your ideas use sensor Tower use Flippa use acquire use all the tools at your disposal and again all these are free tools you can do this for absolutely zero doar you can validate your idea and be more confident that this idea is going to be popular and it's worth investing your time into building a mobile app okay next and probably the most important step and stick with me I know this is Tak taking a little bit but I promise by the end of it this will all make sense and you will know exactly whether to pursue your idea or not you'll know what ideas to look for next is very crucial it is starting with a

7:39 marketing mindset this is probably the sole reason that I was successful with puff count because I knew that my product was going to be marketable and it's very important that your product is marketable how are people going to find your product I knew that I could post on Tik Tok and with a marketable product the crazy thing is even if your app isn't that good but you can still Market hundreds of thousands if not millions of people to the app you will make money and on the flip side if your product is amazing let's say you spent 10 years developing a mobile app right but you have no idea how to Market it it doesn't matter your idea is worth absolutely nothing marketing is so crucial when thinking about your mobile app idea so I'm going to show you exactly how I was able to understand that my product would be marketable before I even started building before I invested a single second before I invested a single dollar into my product I did market research on

8:25 social media and figured out that quitting vaping was a massive issue and I knew I could Market it right so what I did was very simple I went on Tik Tok on my phone I typed in in the search bar quit vaping or quit nicotine or side effects of vaping whatever it was this took me like 10 minutes right I put the Tik Tok links into a Google Excel sheet and then I wrote down how many views each one of these had 1.5 million views 900,000 views 3.9 million views all organic 0 were spent on these videos right so I knew this is a marketable product this one had 20 million views let's take a look at it quitting vaping like just look at how simple anyone can make this video anyone can make this video and I did make this video I'm going to show you right now so here it is 2.6 million views this video

9:13 has that's me in case you can't recognize me right but 139,000 likes this one video drove a countless amount of downloads to to my mobile app again you know I knew that I would be able to do this before I even started building my product it just gave me all the confidence in the world to be able to build the quit vaping mobile app that is now making me $30,000 and you know I did this a lot I did a bunch of market research on Tik Tok and you should do this as well before you start building your product and the final step to finding and validating your mobile app idea is to run through kind of this process in your brain is this a feasible idea I knew that for my app quit vaping app it would be a feasible idea because I was just building a simple little tracker that allows people to track how many puffs they take every single day and reduce their usage over time so I knew that getting to an MVP a minimum

9:58 viable product would be very simple because the app idea itself the core feature of the app was fairly straightforward and then you know you can do all the planning and all the thinking in the world but at the end of the day you just need to go for it right like I said at the beginning of the video if there's an idea that you cannot stop thinking about that you can't go to sleep or wake up without thinking about that you know what help people or solve a big problem for people just go for it and at the end of the day like I didn't know for sure 100% that my idea would be good I ran through this entire process and I had a pretty good idea that my app would be successful but at the end of the the day like I just went for it and I adapted and I overcame the challenges um that were in my way right and I just kept working at it I didn't give up for the first three months of my product being out there I didn't get much traction only when I started to really pick up on Tik Tok um and get my product

10:44 out there did I you know find success with puff count I encourage you to go for it and you know move fast and break things and learn as you go and if you need any help building validating finding an idea for a product whatever it may be reach out to me on Instagram I literally get back to to everyone on Instagram I spend a lot of time every single day going back and forth with you guys my viewers we can take a call together we can go back and forth on Instagram DMS please reach out to me I would love to help you and last thing I'll say is if you got any value from this video please consider subscribing it would mean the world to me and I will be dropping so much more content just like this video so happy building and peace

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