Google Pixel 10A Impressions: (Never) Seen This Before

Marques Brownlee www.youtube.com

Brief Summary

The Google Pixel 10a is remarkably similar to its predecessor, the 9a, with minimal upgrades. The phones share the same design, dimensions, chip, and most specs. Key differences include a slightly brighter display, newer Gorilla Glass, faster charging, a completely flush camera bump, and satellite SOS in some regions. The reviewer questions the need for a new phone release given the focus on software features already present in the Pixel line, suggesting it's driven by routine rather than substantial innovation.

  • The Pixel 10a is almost identical to the 9a.
  • Upgrades include a brighter screen, faster charging, and satellite SOS.
  • The reviewer questions the necessity of releasing a new phone annually.

Introduction: The Pixel 10a's Unremarkable Similarity to the 9a

The Google Pixel 10a is introduced, and it's immediately noted that it is strikingly similar to the Pixel 9a. The external design is virtually identical, making it nearly impossible to distinguish between the two models. The dimensions, shape, and materials, including the aluminum sides and plastic back, remain the same. The camera bump is still eliminated by making the phone slightly thicker, and the battery capacity remains at 5100 mAh. The button placement, antenna, ports, and speakers are all in the same locations, and the phone retains its IP68 certification.

Cosmetic Differences: Colors and Display

The only immediately noticeable difference lies in the slightly altered color options: fog, obsidian, berry, and lavender. The display is the same 6.3-inch size with rounded corners and noticeable bezels, featuring a hole-punch front camera and an under-glass fingerprint sensor. It maintains the same 60 to 120 Hz refresh rate (set to 60 Hz by default), resolution, and pixel density as the Pixel 9a. The rear cameras are also identical, with a 48-megapixel main lens and a 13-megapixel ultrawide lens.

Internal Hardware: Same Chip, RAM, and Storage

Internally, the Pixel 10a uses the same Tensor G4 chip as its predecessor, meaning there is no performance upgrade. It also has the same 8GB of RAM and 128GB of starting memory. The price remains the same as the Pixel 9a's launch price, at $499.

The Few Actual Differences Between the 10a and 9a

Despite the overwhelming similarities, there are a few differences between the Pixel 10a and 9a. The Pixel 10a's display is about 10% brighter, reaching up to 30,000 nits peak brightness, and it's protected by Gorilla Glass 7i instead of Gorilla Glass 3. The bezels are marginally thinner, and the charging speed has been slightly increased to 30 watts from 23 watts. The camera bump is now completely flush with the back of the phone. Wireless charging has been improved from 7.5 watts to 10 watts. The Pixel 10a incorporates more recycled content, and in certain regions, it supports satellite SOS for emergency services when there is no cell signal.

Missed Opportunities for Meaningful Upgrades

The reviewer expresses disappointment that Google didn't implement more significant upgrades that would have been appreciated by A-series buyers. These include adding MagSafe-like magnets to the back of the phone, increasing the base storage to 256GB, and using the latest Tensor G5 chip. The decision to stick with the older Tensor G4 chip is particularly surprising, as the A-series typically features the flagship chip from previous Pixel models.

Focus on Software and the Pixel Experience

Google seems to be emphasizing the software-defined nature of the Pixel, relying on features to differentiate the phone. The Pixel 10a includes features like auto best take for group photos and camera coach, along with call screening, hold for me, clear calling, and now playing. It also offers seven years of software and security updates and supports Quick Share for file sharing between Apple and Google devices.

Questioning the Need for a New Phone Release

The reviewer questions the necessity of releasing a new phone, given the minimal hardware changes and the focus on software features. It suggests that Google may be releasing new phones annually simply because it has become a routine. The reviewer notes the Pixel 10a is still a decent deal.

Conclusion and Promotion of New Merch

The Pixel 10a is described as a product of routine, with the reviewer expressing hope for more significant changes in future releases. The video concludes with a promotion of new merchandise, which has been completely refreshed for 2026 with new designs, materials, and fits.

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Transcript

Full transcript of “Google Pixel 10A Impressions: (Never) Seen This Before”. Click a timestamp to open the video at that moment. Need another video? Use the YouTube transcript generator.

0:02 Okay, so welcome to your first look and hands-on with the brand new Google Pixel 10A. And uh can we just can we just pull up the Pixel 9a really quick right next to it? Hm. Okay, they're actually the same. You know how sometimes smartphone releases are really only just one or two new things? Like sometimes it's just a spec bump or like a slight design update or something small like that? This one is actually truly effectively basically the same the same phone. And I don't think I've ever seen that before. Like on the outside, you literally cannot tell the difference versus last year's Pixel 9a because there basically is no difference. The phone is the same dimensions, same shape, super safe,

0:49 super generic, super flat. It's still aluminum on the sides. It's still a plastic back instead of glass. And they still do that nice thing that they started last year where they make the phone just a little bit thicker which completely eliminates the camera bump and fits a bigger battery. So once again, the dual cameras are totally flush with the back and the battery is still 5100 mAh which is much appreciated in this price range. Buttons are in the same places, antenna, port, speakers, all in the same place. IP68 certified still. It's it's really just the exact same design. In fact, all of the footage that you've been watching so far has actually been of the Pixel 9a. I'm joking, but it's really not that far off. Uh, the only way you could tell is if you noticed the slightly different colors.

1:35 When I say slightly different though, I really mean slightly different because these were the old colors for Pixel 9a and now these are the new colors now named fog, obsidian, berry, and lavender. The display at the front, it's the same 6.3 in with well-rounded corners and semi thick bezels. Hole punch top, middle, still fingerprint under the glass still. It's still the 60 to 120 Hz display. And yes, it's still set to 60 Hz by default. It's the exact same resolution, exact same pixel density, same same. The cameras around the back, as far as I can tell, are also exactly the same dual cameras as before. 48 megapixel main and 13 megapixel ultrawide. And inside, it's even the same Tensor G4 chip from last year. So,

2:21 it's not even a spec bump. Same 8 gigs of RAM and same 128 gigs of starting memory. And it all shakes out to exactly the same price as last year's Phone 2, which is $4.99 starting. And I guess I didn't really have a choice because they're it's it's basically the same phone. But hey, I want to be as fair as possible, okay? They're not re-releasing the exact same phone. You heard about the new colors. Uh I went through the spec sheet, studied it, compared it with the Pixel 9's, went back and forth, and I have come up with a list of every single thing, literally everything that's different about the 10A versus the 9a. Okay, here you go. So, that Pixel 10a's display is the same size, resolution, refresh rate, pixel density, aspect ratio, hole punch, fingerprint reader, and everything, but it is about

3:09 10% brighter, up to 30,000 nits peak brightness. And it's covered in a slightly newer Gorilla Glass 7i instead of Gorilla Glass 3. And they say the bezels are just a tiny bit thinner. It's also a slightly faster 30 watt peak charging rate up from 23 watts. and the camera bump. Okay, if you if you look at the Pixel 9a, you see how there's technically like a tiny tiny camera bump. The new 10A is really totally zero. So, totally flush. Then the wireless charging goes from 7 1/2 watts to 10. And there is more recycled content in the 10A versus the 9A. And then in some regions, this one actually now supports satellite SOS, so you can contact emergency services through satellite connectivity when there's no cell signal. And that's it. That is the whole list. I do actually have kind of a

3:55 lot of thoughts surprisingly. First of all, I do think this is the most close to a re-release I've ever seen in a phone. It is literally the same chip, same specs, same battery, same cameras, same screen, a little bit brighter, same dimensions. It It feels like the same phone with a new name on it. And the thing is, I always want to be careful about wishing for change just for the sake of change cuz look, if it ain't broke, don't fix it. I get that. But I still do think there are some obvious things they should have done that the A series buyer really would have appreciated. Things like, okay, adding pixel snap feels like the obvious one. Adding the magnets in the back of the phone. The whole world, including myself, was baffled at the lack of magnets in the iPhone 16 when that came out. It seemed like such a ridiculous omission to take out MagSafe. Of course,

4:41 word on the street is the 17e is also right around the corner, so we'll see if they change that at all. What a great opportunity it would have been for Google to show up with magnets across the whole Pixel 10 range from the 10 Pro Fold all the way down to the 10a. Uh but they clearly didn't do that. They could have also I think it would have been nice if they bumped up the base storage to 256 gigs. It's 2026. That would have been a nice statement, but they also didn't do that. Or even just the chip. Just the chip. Like the tensor G5 is their latest chip and for years the Pixel has had you know the A series comes out a little later but it actually has the flagship chip from the other big brother phones and this year they're not even doing that. So it still has the Tensor 4 which is kind of aging now. So really it's just it seems like Google is leaning all the way into the

5:26 softwaredefined product that the Pixel really is. And I'm sure if you ask Google or even if you just asked Pixel A series buyers, they probably wouldn't have noticed the difference between Tensor 4 and Tensor 5 as much as they would notice all the software features that make the Pixel the Pixel. So, this one has all of them. This one has their auto best take feature, which in the camera analyzes everyone's faces from a group shot from a bunch of different frames and then merges them together into the perfect group photo. It also has camera coach, which is that feature that walks you through how to take better photos. Neither of which is particularly useful to me, but that's on top of call screening and hold for me and clear calling and now playing and all the other features Google's been putting into Pixels that make me miss

6:12 them when I switch to other phones. Plus the 7 years of software and security updates. Oh, and even the big one, Quick Share. Just on Pixel phones for now, but Quick Share works natively like with AirDrop. This was an update that I I made a short about not too long ago, but basically if you have Apple devices and Google Pixels, they can file share between them and it's kind of sweet. So, all of this to me begs the question, why even release a new phone at all? Right? Like if if the Pixel if there we're just going to essentially re-release almost the same exact phone because the hardware doesn't really matter that much and it's all about the software, why even release a new piece of hardware? Why even release a new phone every time? We even just saw that statement from nothing about how you

6:57 don't have to churn out a new phone every single year just for the sake of it so they're not going to. So why does Google have to? And I'll tell you why. It's just cuz that's the routine now. That I'll tell you. I was I was just shooting the device in the city getting my hands on with it. I was at Google's little like setup for it and I just feel like the whole thing felt like an afterthought. like we're just kind of doing the thing we always do where there's a new phone and we don't really care that much but here it is and you go ahead and make your thing like that was the vibes that I was getting the afterthought vibes and it's just this is the routine and this is the sort of default that capitalism and you know the new companies sort of just fall into and I will say you know you don't have to update your phone every year you maybe

7:43 update your phone every two or three or four years or something like that but every year is someone's third year with a phone. So, if you're Google, you're just you're just making the new thing just to have a new year thing on the shelf. And uh that's the Pixel 10a. Good thing it's still a decent deal. You know what's not the same as last year, though? Our brand new merch, which we refreshed everything for 2026, and we're really proud of it. And it's all different from last year. From the design to the materials, the fits are immaculate. Check out mkbhdg.com for all that stuff. Anyway, thanks for watching. Catch you guys very soon in the next one, which is hopefully way more different. Peace.

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