WHICH of These 8 Video Editing Niches is RIGHT for You?

Malice www.youtube.com

Brief Summary

This video outlines the top niches for freelance video editors to maximise their earnings. It highlights the importance of providing value and solving problems for clients, rather than focusing solely on the niche itself. The video covers niches such as finance/business, documentaries, kids' channels, react content, gaming, health/fitness, sports, and IRL/vlogs, explaining why each can be lucrative and how to identify high-paying clients within them.

  • Focus on providing value and solving problems for clients.
  • Target niches where clients have the means to invest in video editing.
  • Consider less obvious niches like kids' channels and react content.

Edit for Finance or Business Channels

Editing for finance or business-related YouTube channels can be highly profitable because these channels often have products or services to sell on the back end. Unlike many YouTubers who rely on ad revenue, which is often minimal, these channels generate income through their businesses. Therefore, they are more willing to invest in high-quality video editing to attract and retain viewers, making it a lucrative niche for editors.

Documentary Niche

The documentary niche, characterised by faceless videos with animations over voiceovers, is another profitable area for video editors. Its complexity makes it difficult to master, resulting in fewer editors specialising in it. This scarcity allows those with the skills to command higher rates. The more challenging the skill, the fewer people will do it, and the more you will be paid.

Kids Channels

Kids' channels can be surprisingly lucrative. Despite the common misconception that kids can't afford anything, these channels often generate significant revenue due to high viewership. Large kids' channels, in particular, are willing to pay well for quality editing because children watch YouTube extensively.

React Niche

The react niche, where creators react to other videos, can also be highly profitable. React channels often serve to fund the main channel, allowing creators to recoup costs through ad revenue. This setup enables them to justify spending more on video editing than they typically would, knowing it will bring in long-term revenue.

Gaming Niche

Despite the perception that the gaming niche doesn't pay well, some gaming channels are willing to invest significantly in video editing. This includes channels that are already successful and individuals with external income who are passionate about gaming and want to create high-quality content, even if it doesn't immediately generate a return.

Health and Fitness Channels

Health and fitness channels can be a lucrative niche due to the universal need for health-related information. These channels often perform well and can sell products or services on the back end. As a result, they are willing to pay well for quality video editing that helps them reach and engage their audience.

Sports Niche

Within the sports niche, it's important to target clients who have the means to invest in video editing. Focus on individuals in developed countries who are already established in the sports industry. These clients are more likely to pay good rates, even if they don't directly recoup the cost from their YouTube channel.

IRL/Vlogs Niche

The IRL/vlogs niche, characterised by personality-driven content, can be a rewarding area for video editors. If you can find someone or a group where they're willing to invest into their content and they have a good personality you can actually find that you getting in early with them can mean they take you along for the ride.

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Transcript

Full transcript of “WHICH of These 8 Video Editing Niches is RIGHT for You?”. Click a timestamp to open the video at that moment. Need another video? Use the YouTube transcript generator.

0:00 I used to edit Fortnite montages for $20 a video. And even when I was working every waking moment, I never got past $400 a month. Compare that to now where I'm making over $1,000 per video. It's clear that the niche you choose has a huge impact on the way your career goes. So, in this video, I'm going to be giving you the top niches to edit in that you can get clients in and make the most money as a freelance video editor. Starting with the first one, which I actually learned because of an entrepreneur named Alex Hoszi. He makes over $200 million a year. And one of his pieces of advice were if you're going to do something, you might as well do it for rich people. They pay better. And that's why for this first niche, it's edit for someone either in finance or

0:46 someone who has a business behind the entire channel. You'd be surprised how many YouTubers are actually broke. I'll say it for myself, ad revenue brings in basically nothing. But because we have a product on the back end, that's where the money's made in terms of for the YouTube channel. And for a lot of channels, they can get to 50, 100, 150, 200,000 a month, but it's not going to be through ad revenue. But that doesn't mean that business or finance channels are the only niche that you can make money in as an editor. In fact, this next one, I recently coached an editor where he got a $3,850 video in this niche. And that niche is the documentary niche. Documentary videos are basically where someone has a broad topic or a niche topic and they

1:32 just have a faceless video where it's just animations added on top of a voice over. Now, the reason this niche can be extremely profitable is because it's extremely hard to master. And now that will scare a lot of people off, but the harder something is, it means that less people will do it and you will be paid the more things that you can do that other people can't. So documentary is a great niche to get into. The third niche that you should probably be looking at if you're a freelance editor is actually kids channels. Now, so many people think that kids cannot afford anything, therefore kids channel make no money. I am telling you now, my first $10,000 a month, most of it was made with a kids channel. I can't mention them because I am under NDA, but I can't actually

2:18 disclose them, but they were paying a [ __ ] ton and they make a ridiculous amount because kids watch YouTube all day. So, don't sleep on these kids channels, especially if they are the huge channel because they make a lot more than you think. for this next niche I'm about to give you. I didn't even know that it existed until I started working in it and started getting these thousand plus videos. And that's the react niche. React niches are basically videos where someone is watching a video and they're just in the corner or on the side reacting to the video. Now, you might ask, why would these type of videos pay this much? Well, think about it. Most react channels don't do reaction videos as their bread and butter. All they do it

3:03 as is to fund the main channel where they can spend a ridiculous amount on the main channel and they can recoup the cost through ad revenue on the reacts channel. So react channels, they're usually able to justify spending more on the video than they usually would on a video because they know how much it can bring in long term. Now this next niche is one that again and again people told me they do not pay. They're hobbyists. They don't want to spend on their channel. But I found the complete opposite where in the gaming niche, I've actually found people can spend 500,000, 1.5K if you work with the right guys. Now, how do you know who the right guys are? I found that within gaming, there's two types of people that will pay a lot. The first one is these [ __ ] off huge

3:49 channels where they don't mind spending because they make the money back. The second type of person that spends a lot on gaming videos is the type of person who's trying to get into YouTube and they have some sort of other job or business outside of it. They don't mind spending 500,000 on a video that might bring them literally nothing back because of purely nothing but love of the game. So, if you can work with those guys, sure, they might have no subscribers, but don't let that be a reason you don't reach out to them or try to work with them. The next niche I'm going to bring up is one that follows a very similar principle to the business and finance channels we explained earlier. If there is a huge need for something, people will pay a lot. Whether that be through money, time

4:35 or attention. And health/fitness is something that every single human needs to focus on in some regard. And because of that, health and fitness channels tend to do extremely well when they're done right. Now, if you can find these channels and actually work with them, they don't mind paying you a pretty penny because they're helping a lot of people, which means they can usually sell something on the back end, which makes them a ridiculous amount if the editing is done well. And you're probably noticing a pattern here. Pretty much, the more value you can provide to someone, the more they're going to pay you. There's a ton of niches that make a ton of money. It's not really about the niche. It's more what problems do you solve. Now, that might be more obvious, as in you literally bring this guy money because he has a thing that he sells on

5:21 the back end. Or it could be more almost spiritual if you want to mention it like that. It might just make this guy happy and he has a stupid amount of money to spend. And that's the value you bring to him. You make his videos look good. But no matter what niche you go into, that is the fundamental value you provide. The next niche plays off of this fact and it's actually the sports niche, but more specifically a certain section of the sports niche which I'm going to talk about now. Remember how we talked about if you solve rich people problems, you get to charge rich people prices? Well, if you're going to go for a sports channel, you probably don't want to go to some hobbyist sports person. Instead, I would focus on someone who maybe is in the US or in the UK or in some first

6:07 world country so that you can actually charge a good rate. In fact, I have a coaching student now where he is in the sports niche and he makes I believe it's around $600 or $700 per video and that's like a 10-minute video that takes him one or two days just because the guy already has money. He's worked in the sports industry before. So, he has money to spend on YouTube even if he doesn't directly recoup the cost from it. Now, this next niche I'm going to bring up is one that I actually hold quite close to my heart. The reason being it was a whole journey to get here. Now, I grew up in the UK and in the UK there's certain YouTubers that are bigger than others and namely the Sidemen are one of the largest here. And when I was like 12, 13, 14, I would grow up where I would come into school and during that

6:53 form time, that first period, there would be guys that just speak about the recent Sidemen videos. I actually ended up working with them last year where I was charging in fact I don't think I can say how much I charged but all I need to say it was a very healthy amount and it was fun. So I was working with one of the largest channels in the world but more importantly I was watching someone I used to watch as a kid and that just felt amazing and the niche that they were in is that in real life so IRL/vlogs niche now the reason these can do extremely well for you to work in as an editor they are extremely personalitydriven and if you can find someone or a group where they're willing to invest into their content and they have a good personality you can actually

7:40 find that you getting in early with them can mean they take you along for the ride. Now, there are other niches. Granted, these are the ones that I personally have found success in on YouTube specifically as an editor. But now that you know the niches you can get into, you need to know how to actually switch between them. And I have this full video here where I actually explain my entire process throughout my career from going from these random clients to now working with the largest guys on YouTube. So you can watch that here and maybe you learn a thing or

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