Brief Summary
Marques Brownlee reviews Apple Intelligence features released so far and discusses whether the promise of this technology lives up to the hype. He finds that while some features like background eraser in Photos and visual intelligence have potential, others like writing tools and notification summaries are less useful. He also highlights the integration of ChatGPT into Siri, which is a promising development. Overall, he believes Apple Intelligence is still in its early stages and has room for improvement.
- Apple Intelligence features are being rolled out gradually, with some already available and others coming soon.
- Some features are more useful than others, with background eraser in Photos and visual intelligence being the most promising.
- Apple Intelligence is still in its early stages and has room for improvement.
Writing Tools
Marques explores the writing tools feature, which uses generative AI to help users adjust their writing. He finds that while it technically works, it's not particularly useful for him as a professional writer. The features include making writing more friendly, professional, or concise, as well as proofreading and summarizing. However, he finds the summary feature doesn't work well with large documents.
Notification Summaries
This feature summarizes notifications from each app, condensing multiple messages into a single one. Marques finds it almost useless, as he rarely encounters situations where notifications are effectively summarized. He also mentions that many people online have shared humorous or frustrating examples of the feature's shortcomings.
Jen Moji
Jen Moji allows users to generate custom emojis using AI. While it's a fun feature, Marques finds it has a very specific use case and he doesn't see himself using it frequently. He notes that the feature can sometimes refuse to create certain emojis, particularly those that are considered offensive.
Image Playground
Image Playground is a standalone app that allows users to generate cartoon-style images based on text descriptions. Similar to Jen Moji, it's a fun feature but of debatable usefulness. Marques predicts he won't use it much after making the video. He also notes that the app is in beta and may produce unexpected results.
Priority Notifications
This feature prioritizes certain notifications over others when a focus mode is enabled, aiming to reduce notification overload. Marques believes this feature has potential, especially for users who struggle with managing notifications. He also mentions that the feature works with the Mail app to prioritize high-priority messages.
Photos App
The Photos app has only one AI feature: background object removal. Similar to Google's Magic Eraser, it allows users to remove unwanted objects from photos. Marques finds this feature works better than Google's, particularly in identifying the object to be removed. He considers it one of the more useful Apple Intelligence features.
Recording Summaries
This feature transcribes and summarizes recordings, but it's not integrated into the Voice Memos app. Marques finds the transcription feature excellent, but the summary feature is inconsistent. He believes the feature would be more useful if it were integrated into Voice Memos, allowing users to summarize lectures or meetings.
Visual Intelligence
Available only on the iPhone 16 and 16 Pro, Visual Intelligence allows users to ask ChatGPT questions about what the camera sees or perform reverse image searches. While the UI is impressive and the feature works quickly, Marques finds it's not groundbreaking, as similar functionality existed on older devices. He believes it has potential for future development.
ChatGPT Integration with Siri
Siri now integrates with ChatGPT, allowing users to ask more complex questions or requests that go beyond Siri's usual capabilities. This integration is free and doesn't require a ChatGPT account. Marques believes this is a promising development that could make Siri more useful.
Future of Apple Intelligence
Marques discusses the future of Apple Intelligence, highlighting the upcoming features like Siri's ability to take in-app actions. He believes this could be a game-changer for Siri, making it more useful and differentiating it from other voice assistants. He also acknowledges that Apple Intelligence is still in its early stages and has room for improvement.
Overall Thoughts
Marques concludes that while some Apple Intelligence features are promising, others are less compelling. He believes the technology has potential but is still in its early stages. He also highlights the increased base memory in Apple devices as a positive side effect of Apple Intelligence. He encourages viewers to stay tuned for future developments and improvements.
