FREE 5 Hour AI Agency Course For Beginners | $0 - $10k/mo in 90 Days

Carson Reed www.youtube.com

Brief Summary

This comprehensive course by Carson Reed teaches how to build a successful AI agency in 2025. It covers everything from the basics of AI and marketing to client acquisition, sales, and fulfillment. The course emphasizes leveraging the AI trend to offer unique solutions to businesses, focusing on lead generation and appointment setting. It also highlights the importance of mindset, team building, and continuous learning.

  • AI agency combines social media marketing with AI solutions.
  • Key areas include lead generation, AI callers, and CRM buildout.
  • Success requires commitment, continuous learning, and adapting to market trends.

Section One: Introduction

This section introduces the concept of an AI agency, defining it as a combination of a social media marketing agency and AI solutions. The goal is to solve lead flow and appointment issues for local businesses. Carson shares his background, starting from a golf course employee to a successful AI agency owner, emphasizing that the course is built from scratch based on his experiences. The course aims to provide a step-by-step guide to starting an AI agency, covering everything from website setup to client fulfillment.

Section Two: Basics + Offer

This section covers the fundamentals of starting an AI agency, including choosing a niche, defining your service, understanding the competition, and creating a conditional guarantee. It highlights the importance of selecting a niche where AI solutions can provide a significant advantage. The section also discusses the difference between saturated and blue ocean niches, emphasizing that commitment to a chosen niche is crucial for success.

Section Three: GoHighLevel Setup

This section focuses on setting up GoHighLevel (GHL), a CRM essential for managing an AI agency. It covers the agency view versus sub-account view, importing a snapshot, connecting a website domain, setting up automations, and managing calendars and appointments. The section provides a step-by-step guide to configuring GHL, including connecting to Zoom and Google Calendar, and emphasizes the importance of GHL for organizing data and automating tasks.

Section Four: Client Acquisition

This section explores client acquisition strategies, focusing on paid ads, organic content, and manual outreach. It emphasizes the effectiveness of paid ads for booking sales calls and the importance of organic content for building trust and authority. The section also discusses the pros and cons of manual outreach, recommending it primarily for those with limited capital.

Section Five: Sales Mastery

This section focuses on sales mastery, covering the prospect's journey to close, one-call versus two-call closes, and the importance of looking presentable. It emphasizes the significance of the discovery phase in understanding the prospect's needs and tailoring the pitch accordingly. The section also provides a Google Doc with objection handling scripts.

Section Six: Client Fulfillment

This section covers client fulfillment, including setting up GoHighLevel for clients, managing paid ads, and maintaining effective communication. It emphasizes the importance of setting clear expectations, establishing communication platforms, and conducting regular check-in calls. The section also shares Carson's personal lessons learned from working with clients.

Section Seven: AI Caller Walkthrough

This section provides a walkthrough of setting up an AI caller using Synthflow, a platform that integrates with GoHighLevel. It covers creating AI assistants, connecting to GoHighLevel, and implementing best practices for AI callers. The section emphasizes the importance of AI callers for automating lead qualification and appointment setting.

Section Eight: Building Your Team

This section discusses building a team, emphasizing the importance of hiring A-players and aligning employee goals with incentives. It covers strategies for recruiting, payment structures, and final lessons for scaling an AI agency. The section advises against hiring until it's absolutely necessary and emphasizes the importance of creating a company where A-players want to work.

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Transcript

Full transcript of “FREE 5 Hour AI Agency Course For Beginners | $0 - $10k/mo in 90 Days”. Click a timestamp to open the video at that moment. Need another video? Use the YouTube transcript generator.

0:00 all right guys it's finally here after spending the last three plus months solely focusing on this project here to publish completely for free here on YouTube I have finally finished everyone who's trying to make money today is talking about one topic and one topic only and that is AI or artificial intelligence not only is it getting bigger by the day but businesses want to implement it way way more than ever before but the question is is they just don't know how and that is how I've been able to start completely from nothing on this channel and build my way up to sell AI Solutions and marketing to businesses and make loads of money along the way so in this video I want to explain exactly how you can leverage the trend of AI in 2025 and sell AI solutions to businesses

0:46 that truly need it and will save them money and not only will that help them but that will also put a pretty penny in your pocket as well so over the next 3 four maybe even more hours you're going to watch inside of this course I can't stress enough how excited I am to finally publish it this has been probably the biggest project I've ever worked on and it's pretty much compiling all the knowledge I have currently after running this business model for almost two years at this point and also helping over a 100 different people start and scale their own AI agency along the way and also to reiterate this is completely made from scratch I am not pulling any other videos from any other softwares or platforms to show you guys here this video this is completely made strictly for this video video and I've spent countless hours making over 40 different

1:32 slide decks and you're going to be learning the complete Basics starting from just getting a website all the way up to getting clients the exact processes and systems I'm using to do so and then actually fulfilling for those clients and building out AI callers for these clients as well as that's probably one of the biggest selling points here that's hot and that's a trend especially in 2025 so without further Ado I'll let you go right into this video as I'll jump right into video one and I really really hope from the bottom of my heart that you enjoy and find Value from this video and not only just find Value but make a bunch of money and hopefully Change Your Life along the way as well just as I have myself so enjoy all right so welcome to inside the 2025 AI agency free course obviously by Carson Reed which is me let's jump into it so firstly what is an AI agency an AI

2:19 agency is really just an agent so think of like a marketing agency out there that helps local businesses with their own marketing and lead generation okay we're going to combine lead generation and advertising like Facebook ads and Instagram ads that you will run for local businesses alongside some sort of AI solution so this could be an AI caller an AI front desk an AI chatbot combining these two Services solves two main issues one is lead flow and second is appointments because you can use the advertising you'll get from all your Facebook and Instagram ads that you're going to run for your clients and then you're going to have your AI caller call up all the leads that you get from Those ads and set them in into actual real appointments with your clients not only is this way cheaper than an actual

3:05 marketing agency solution you can charge way more for it because you're using an AI system that you can essentially give to them even after you stop working with them so not to over complicate things here I'm not trying to start some other term as all these guys make all these big terms really what an AI agency is is it's combining a social media marketing agency offer alongside some sort of AI solution offer and putting them together that is really what an AI agency offer is and it's how I've been able to charge way more money than all the people I know that run regular marketing agencies and I'm doing much much better than them because writing the trend of AI will really really help you out alongside this process so let's start with who am I if you're not familiar with who I am if you're not familiar with who Carson Reed is I'll give you a quick intro of where I started so this was me when I started at a golf course this was 2022

3:52 this was like the first job I ever had um I would have been 15 or 16 at the time and I was really just trying to make money um I was severe I was pretty overweight I was extremely addicted to video games I really didn't have much going for me um as you can see in this next slide here like that was the first video I ever posted on YouTube which was recapping my first 6 months of running my social media marketing agency okay and I essentially made that video I do not look like the same Carson I look like today but essentially I made no money up until that point so I was working a job trying to make money and trying to start a business but I kept failing due to not having the right guidance then as I started to document more and more and more on YouTube I started to actually see some success and I started to hit my first 3K month 5K

4:38 month 10K month and even 20K month as a 16 to 17-year-old all with my online business and then today obviously I've been able to do some pretty cool things I've been able to travel to some pretty cool places and also buy a pretty cool watch and uh do some cool Investments as well that um you know have done very very well for me and I think the coolest thing about all this is that this is all documented so you guys can scroll back on this YouTube channel all the way back to the first video I posted where I had no money and I had no business experience and nothing all the way up to today where I've obviously been able to accomplish a lot of things at this age so what are we going to cover inside of this course there are eight total sections and I'll quickly just break them down right here section one which is going to be an introduction it's going to be a fairly quick section this is obviously what you're watching right

5:24 now and it's just really going to be covering the basics of what you need to know going into this whole course in the right mindset to have section two will be Basics Plus offer so we're going to talk about the basics of starting your AI agency just the really what to knows and also picking your industry and the offer you're going to be presenting to the market and really just the best offers I'm seeing here today section three is going to be setting up your go high level so for any of you that aren't familiar with go high level it's probably the best CRM on the market right now you going to need it for booking appointments on a calendar setting up your website automations it's essentially an all-in-one platform at an amazing price that I'll get into more later oh and then plus I'll add on to that I walk you through everything inside of there so you don't even have to worry really about getting confused or getting lost because it's all in

6:10 there section four which is going to be client acquisition so in this section I'm going to be talking a lot about how to actually acquire these clients because a lot of people get stuck in this trap of this race of they really just can't close clients and they end up making no money at the end of the day because of the client acquisition issue they have so I'll be giving the systems that's worked really really well for me and also the people I help that have been able to generate over hundreds of thousands of dollars worth of deals with a pretty simple yet proven solution I'll talk about there section five which is going to be sales Mastery so pretty simple it's in the title we're going to be talking about how to actually close these people on calls so once you jump on a sales call with them just a quick process the quick things I like to say on the sales call that convert really really well and turn these prospects into paying clients that can pay you anywhere from 5 to even 10K up front

6:56 section six is going to be talking about client fulfillment so everything you need to be doing when it comes to paid ads for your client and their marketing how to set up Facebook ads Instagram ads all the basics there I just give you guys the simplest ways to break it down and then section seven which will also be kind of tied in with that which is the AI caller walkthrough so this is actually setting up an AI caller for your clients that will dial their leads and book them into appointments completely on autopilot for a fraction of the cost of a regular human Setter and then section eight which is going to be building your team so Section 8 is really used for those people that get past 10 20 30k a month I'll give the best advice I've given just growing a team of over 15 full-time people and just what to know the best practices I use were to find the right people when you need to actually hire the right

7:41 people all that type of more advanced level stuff I'll be talking about in Section 8 and I really can't say this enough this is a stepbystep guide on exactly how to start a business today like I really wish I had this this is I am really just making this video here as this is what I wish what I had when I started and also I've loads of programs I've probably spent over 30 40 Grand worth of courses and mentorships I am not going to waste any time or BS with you guys at all here I'm going to be getting straight to the point just to what you guys need to know and that's it there's no fluff no garbage I've seen the stuff in the courses about all the mindset stuff you know going into the coffee shops and that's how that's going to make you all the money we're not going to be going into that here okay we're going to be going right into actually how to start and scale this business model now what I'll mention is

8:27 there is a free community I have using the platform below that this is actually where you can get closer connected with me or my Instagram which is just Carson reed4 this WAP Community I'll be linking Below in the description of this course you can join there's already hundreds of people on there already for this weit list of this course as this has been something I've been talking about for a while now but is just like a community platform if you're familiar with school.com it's very very simple I think it's better personally and I'll also be hosting some monthly calls inside of there where you can ask me questions meet other like-minded people who are also starting their own AI agency as well inside so that's the link in the description below and if you also want to work oneon-one with me and you really want to get to an advanced level and actually have one-on-one calls and build your agency alongside my help um there'll be another link below where you can talk with my

9:12 executive consultant and he'll walk you through all the details there so what are the next steps the next steps are you going to be jumping right into the next video as throughout all these videos I have a little tasks section right at the end of each video just making sure you do your homework right just as this is like a little this is like just think of this as like a school program right you're just going through school to start your business not learn some other stuff some geometry some stuff like that we're going to be talking about this is the school for starting an AI agency 2025 and uh you're going to have some homework in some of these videos so just be prepared um but really guys the next steps and all seriousness is going to be just going into the next video going prepared have a pen and paper down and be in the right mind space to watch this course because I really can't tell you enough how many people drop off and they fail due to not

9:57 giving it enough time so with that being said guys jump into the next video and I'll see you inside all righty everyone second video inside of section one which is going to be covering the softwares and everything you need to know when it comes to actually signing up with softwares guys I made the list of things you need to sign up for as humanly just as less as possible just the least amount of things you guys have to pay for and sign up for I've made here just to make things super convenient uh for everyone obviously watching just because when I started guys I didn't have a lot of money so I needed to just do with what I had right so firstly outline is we're going to need go high level you will need to sign up for go high level go high level is if you're not familiar like I said in the previous video with it it is an all-in-one solution okay so if you aren't paying for go high level you're going to pay

10:43 10x the amount for 10 plus different other softwares you need to integrate everything and not only will will be way more money it'll be way more of a headache and you just probably won't even want to use this you won't even want to start the business because of how much crap you have to deal with uh if you don't have go high level so go high level is the most probably important software throughout this entire course that I'll be referencing constantly and showing you guys in depth how to just beginner Basics how to set everything up um because I give you guys a snapshot with if you guys aren't familiar with what a snapshot is essentially just all the automations all the websites all the calendars I essentially just give it all to you guys okay you guys just follow me along in the videos as I set them up and you just follow me in pretty much step by step um so go high level there's going to be a link below inside of this just from this

11:28 course that you can sign up under my link um couple perks you get under the link first is you get a 30-day free trial so when you sign up today you don't even pay for another 30 days and second is the snapshot okay so you guys get all the stuff that I'm going to be referencing out throughout this entire course you guys are going to get it all the proven funnels everything the the calendars the automations all the setup comes right after you sign up with it so you guys can click um the link below inside to get that um and you just sign up on the platform uh I recommend the 297 a month plan that's the plan I personally use myself and that's what I for all the features oh even it agrees um for all the features you're going to need you're going to need the 297 a month plan on go high level so you can quickly sign up for that below okay next

12:13 will be website domain so the website domain obviously you guys are probably going to want a web you know website to host all your websites and your platforms and your funnels um that's usually like 12 bucks so don't worry about that um and I also cover that in section three how to get that and how to set that all up so that won't be a big issue at all third will be Arc ads don't worry about this yet either because this is a video ad hosting platform where you can use AI to essentially generate you video ads which super cool by the way super super cool um and I talk about how to do that how to actually set it up in your ads account really set up ads on Facebook and Instagram with these AI generated videos which is pretty cool and don't worry about that and also don't worry about sflow yet because sinf flow is the it's it's it's spelled Sy y thf flow but I like sylow more um so

13:00 sylow is really the AI caller platform that you're going to be using for your clients and that's like 29 bucks a month but again you guys don't even need to sign up for that until you have a client right so just hold off on that that's like section seven or something of this course so it'll be pretty far from now uh but these are the four you will have eventually the number one thing you need to get now which is the tasks after this video is signing up for gohigh level okay and then you can import the snapshot I give some instructions and an email you get right when you sign up with it um just with the link below and you'll be good to go and after that you can jump right into the next video as you'll be pretty much all set up to jump right into probably one of the most important videos inside of this course pretty underrated video I would say which is just briefly touching mindset and what you need to know because in all honesty guys I'll tell you straight up

13:45 being an entrepreneur is hard right it really really is it's mentally straining it's there's some months that you just you want to quit I'm going to just talk about what I wish I heard honestly when I was starting so guys that being said we're going to jump right into a super important video so stick around and um yeah I'll see you inside all righty guys this is going to be the last video inside of section one so welcome to the expectations and mindset video this is going to be pretty quick just me speaking a little bit just from my own personal experience what to note uh again like I said in the first video I'm not here to waste any time so let's jump right into it and just get you guys the real information running a business is a marathon it's not a Sprint okay so really really really understanding this this is something my boxing coach used to tell me and he's it's 100% right and this is in a lot of areas in life and business is one of them the people that

14:30 burn out the people that don't succeed it's the people who have short minded goals guys set yourself a Time Horizon for months set yourself six months aside okay that you are going to commit to this thing and you're not going to quit because look there's a version of Carson who made that first YouTube video on this channel and quit right but there's that's not the reality today I stuck with it this goes for many entrepreneurs okay every entrepreneur you can think of they've had these moments really treat this as a marathon it's not a Sprint set yourself months and months and months of time that you're going to commit to this thing and don't even worry about failing or anything like that because it's not even going to be an option okay of course failing is a part of the game but don't even consider that to be the final blow that if you fail you're quitting

15:16 the only way you lose in this game is quitting right and I think there's one there's a there's a quote that's like if you're at the bottom the only way to go is up right so if you feel like you're at a really low point or whatever you're maybe not making enough money or enough money you want to make the only way to go is up okay so don't you just can't give up that's the big key point right second will be I like this quote which is Winners have failed more times than losers have even tried okay really read that I'm going to read that again winners have failed more times than losers have even tried there's not a have there but even tried losers even tried that is super super true right and you need to understand that the winners out there the the most the the wealthiest people out there you see you may see them as some great great success

16:01 which they are but they have failed so many times just because they are this big success doesn't mean they didn't fail they failed a lot I know you guys know this but I just want to reiterate this this is super relevant to starting a business especially if this is your first business right and the last thing I'll say is that out line is just watch this whole video and actually digest the content this is this is this is probably the most important thing you're going to read in this this entire slide which is you need to watch this entire video and commit to watching it if you go 1 hour in or 30 minutes in then don't expect to to make any money right if you're sign if you're going to tell me Carson you're going to sign up for this right now you're going to sign up for it and you're going to do the entire thing right commit to it and don't don't even think about the failures completely

16:47 commit right so guys that's really it for this video I wanted to make this quick but I just wanted to reiterate that for the tasks after this video I want you to write in a journal I want you to write down I have a journal right over there to my left and I write down things that are super super important get a journal get a piece of paper and write down that you will commit to this business for 6 months okay regardless of what happens regardless if you make $100,000 $200,000 or $ Z right commit to it because I'm telling you your future self will thank you right so that being said that's enough of motivational Carson but I'm I'm Ser I'm very very serious when I say this stuff guys because I really think sometimes if I gave up where I would where I would be right and I I really I it's it probably

17:33 is not a good place okay so think about that for yourself and that being said that's it for section one so I know this is a really really quick one but section two we're going to go into a lot of stuff so jump into section two keep watching to this next video and um I'll see you guys there all righty so welcome to section two this is going to be just going over the basics and offer this is super super important module guys just because obviously your offer and your Niche all these type of things I'm going to go into here in a second is going to be relevant in your business every single day CU this is going to be the people you're talking to the service you're providing and the amount you're charging right so let's quickly jump into it this video is honestly just going to be super quick it's just going to be explaining what's inside of section two and then I'm just going to have the more details and individual videos following after that so firstly

18:19 is your Niche right we're going to cover what industry do you want to Target so for those that aren't familiar with like what a niche or Niche you know it's kind of said both ways what that is just think about it is it's a segment it's an industry in a market right so a niche for example real estate agents is a niche you can Target uh roofing companies solar companies um HVAC companies you know pool construction companies uh interior design you know like all these are niches right so you can go after marketing agencies that's another one you know so these are all niches um you know I'll preface this saying most of the niches I'm going to talk about inside this course are local business buiness local businesses is what I've worked with and it's what I've seen the most success with amongst the people that I know that also run AI

19:05 agencies just because it's very easy to sell like marketing agencies I'll preface that like if you're trying to hit marketing agencies it's hard you know they're very stubborn people they might have money but they're very stubborn people on really how your service is going to help them because they're a marketing agency themselves you know so I don't really recommend that unless you've ran your own of course but side tangent I'll go more into detail inside that video that's coming right after this one next one is going to be your service so what is the service you're presenting to your you know your clients right you know your Niche these people you're going to Target what do you really want to fulfill for them so in that video I'm going to talk about just the details and that's the bolts of what the AI agency service is and the offer that you're going to be providing for your CL your clients and your customers right next is going to be offer versus competition so

19:52 this is really just explaining like the difference between you as an AI agency compared to the basic old social media marketing agency um you know that Iman gaji all these big guys you know have pushed everyone down into this like funnel of starting an smma or social media marketing agency the AI agency is very similar but it's it's different in its own way and it has its own advantages so that's definitely very important there and then lastly is going to be your conditional guarantee so for those that don't know what that is that is essentially just when you make your agreement for your clients I'm going to show you guys an example of what I've done personally this is how you allow yourself to have a bigger Bolder offer on your marketing that you're going to present to your clients or your prospects um that you want to be clients

20:37 and have them be a little bit more at ease when you present your service and your pitch to them because you're giving them incentives to hey if we don't fulfill you get maybe your money back or we will work for you for free until we do hit this guarantee that we set but also keeping them to the standard that you need them to you know like the basic stuff of replying to you in 24 hours being there when you need them like the both ends of the I guess of the relationship need to be upkept and that's really what I talk about in there which is making your agreement and adding that conditional guarantee aspect as it's super important and relevant to many businesses that a lot of coaches consultants and this kind of eight marketing agency space they don't talk about but they do themselves um so yeah now tasks for this video is my head is very big here so I'll just go one by one

21:24 watch this entire module and reflect after it's done and don't don't just watch to watch okay so guys one of the biggest mistakes I made when I watched iman's course for example that's what I started with I started with Iman goji's course was I watched all the videos to say I watched all the videos and then I came out after watching seven eight hours worth of content and I knew nothing in my brain because I did nothing right when you go through these videos this goes for section two section three and Beyond actually do and think what I'm saying through don't go to that next video until you fully understand what I'm talking about because or else you're going to have questions when you get to that next video and those questions are going to compound to the point where you're just like ah this is too much you know really digest the content and stop if you need to take notes do what I'm saying because I'm going to be giving you tasks at the end

22:10 of each of these videos if I give you a task make sure you do it before going to that next video or else you're going to be left behind so that being said guys this is the introduction into section two I'm really excited for you guys to watch this as it's very very important one thing I'll add to if I go back one slide real quick is inside that your conditional guarantee video I'll also go over pricing so pricing of your service and everything you need to know when it comes to just pricing your offer cuz obviously that's pretty relevant um in there and that being said guys that's really it inside of this video so very quick I'll see you guys inside of the your Niche picking your Niche Niche I don't I don't know how to even say it at this point but um yeah guys I'll see you inside that video and see you soon right so welcome to the second video inside of section two which is going to be going into your Niche what vertical what

22:56 industry do you want to Target obviously this super important video um and yeah let's just waste no waste no time and let's get into it so firstly outline I'm going to talk about the best performing niches I see currently working with a bunch of AI agencies what I'm seeing that's really working best two which is saturated niches don't mean bad okay this is so kind of like a controversial I think statement like a lot of people say oh don't jump in with saturated I kind of disagree with that actually and I'll explain why number three which is blue ocean versus red ocean niches so you know going into an industry like real estate agents for example right that's kind of like the red ocean there's many many many people in there but then there's blue ocean niches which is like um you know carpet cleaning companies or like uh garbage collecting companies you I heard that once from

23:41 someone who's going to there so um you know I'll kind of talk about the difference there on what the pros and cons are of going into a niche that's maybe just not well known compared to what's known and lastly which is commitment means everything okay so I'll that's kind of goes without explaining so I'll explain that in a minute so firstly best performing niches currently and I'll tell you real quick right now what I'm seeing best so right now there's kind of three Industries I see that are performing best in the market right now one is real estate so this could be real estate agents um this could be real estate brokers they're kind of you know similar um and so real estate is one there's roofing companies roofing companies I see are doing very well and then there's solar I'm talking specifically right now to the kind of um

24:26 AI agency offer right now because these niches need this type of stuff so for example real estate agents they need someone to call their leads a lot of them have databases of thousands of leads I'll give an example real quick of just kind of what I did for one I had a real estate agent client come to me um and or I was just you know running ads doing my thing doing what I'm going to show in here and I had a real estate agent that I talked with that had 2,000 leads okay and they just needed them contacted so what I did was I set up the AI call called all the leads set I think I said her like 10 or 12 appointments and she now has she had someone I knew who was super on the fence um of buying a home and that was like a really really successful campaign for her because she had all those leads called and she

25:12 didn't have to pay some person in America you know 20 bucks 30 bucks an hour to call those leads and it might have just been a waste you know and that would have taken time of course too not cheap so that's where you kind of come in so those niches right now are the best performing ones um from what I see and they're also the most common so this is going to kind of come down to the blue ocean versus red ocean Niche you know conversation just a second but I also want to say there's no bad Niche okay and this is kind of like it is a kind of controversial um of course there are I think some that are better than others in my own biased opinion um but like you know going after let's say pressure washing companies you know they might or pressure washing just businesses they might have super low Capital it doesn't mean they're a bad industry to go after it just means your

25:59 service and your pricing needs to fit their budget you know same way for a Solar Company or a real estate agent your pricing and your model needs to fit their needs so and their just possibilities right some some businesses don't have all this money to throw up marketing they might have 600 bucks a month you know and that's just what it is so that's that second is and and I also don't want to by the way I like to say and I'll kind of have this in my next slide I think which is I want you to sleep on this this is a big decision I want you to write down what I'm saying here and digest it okay because the worst thing that can happen is you rationally just pick something and then you start switching month and month and month over and over and over you switch like 10 different niches throughout the next few weeks I'm telling you right now that's a big mistake and that's kind of like my last bullet point here saturated

26:45 niches doesn't mean bad okay so really what that means is you know kind of what I was just saying you know so you don't you can go after niches that like I guess the best way I would put this is saturated niches are n that are most proven so real estate agents for example there are a lot of agencies working with real estate agents including myself I was running an agency um going to school full-time and I was making you know 15 20K a month at my Peak and and everyone said that was a saturated Niche and I was doing the basic agency just regular Facebook ads offer for these real estate agents you know so saturated nich is actually just just replace that with proven niches but just know your high competition that's it third bullet point which which is blue ocean versus red ocean Niche so you

27:31 know in simple terms blue ocean Niche is kind of like the carpet cleaning company or the junk removal company the garbage company whatever that's like you know there are not many marketing agencies that are going after them just because it's a smaller total addressable Market or Tam right so it's kind of like there's a less lot less competition but your service might stand out to them be like whoa you do Facebook ads with an AI CER I've never heard of that before here's my credit card I've seen it happen right just because these people are never pitched as much as compared to a real estate agent or or a Solar Company and then red ocean Niche obviously that just means a niche that has a lot of competition a lot of other marketing agencies in there but of course that's where you stand out because your offer is uh pretty AI you know it's like 50/50 AI based which is

28:17 another video inside of the section fourth bullo which is commitment means everything okay um so and I'll probably pull up a Google doc right after this just to break down more of what I'm talking about here but commitment is crucial so when you choose a niche I always like to say spend 3 months in there if you don't see results after 3 months of really really trying like not not bullshitting yourself like straight up really really really trying if you have three months in there you have no traction zero calls after everything I explain in here change your Niche right but commitment is going to mean everything the worst thing that can happen is you flip-flop go here go here go here Niche you know going into solar next week then real estate the week after and like you're just what you're

29:02 doing is you're starting a new business every week and you're not giving something time that needs time so success compounds and your work will compound if you're switching every week you are resetting here all the work you did throw it away you have to restart so don't do that commit to something for three months and really really give it a shot um but I'm going to Tab out here real quick and I'm going to kind of just jump into my Google doc here as I want to just explain more so when it comes to best niches best niches I'll just list out all the niches that come top of mine and you can go to chubbt by the way and look up all the niches that are out there just look look literally tell chbt give me 30 niches that a marketing agency can work with um and then in parentheses they could be you know local businesses because that's primarily what we're

29:47 talking about throughout this course but you could also hit marketing agencies you know that's a niche so marketing agencies uh what I'll say about this so I'll just comment I'll just list as many niches as I can think think of um so I can help you hopefully just walk through and make your own decision if you already know the niche you're going to go into and this is kind of just a repeat uh skip past this little dock of me going through stuff because it's probably just going to be you know this is mainly for the people who are still thinking about what they want to do so yeah you can just skip this part of me on this doc but marketing agencies is very high competition um and you know they can they can also pay a lot so marketing agencies depending on them you can you know I ran a marketing agency right there's so many smas out there right that you can essentially fulfill and

30:34 your service can be to them hey I will install an AI caller for you and all your clients so all the leads that opt in for your ads will have an AI caller call them for all your clients we'll have an AI caller call them and you can do big build outs you know you can charge three five 10 plus K UPF front for that type of stuff but just understand that marketing agencies they get pitched and they have see so many ads you are paying a lot to acquire a customer so this is where things get kind of sticky is you need to if depending on the budget you have to spend on ads which we're going to get to in later sections you will make a decision based off this so I personally don't recommend this unless you've been a marketing agency it's just going to be very hard to pitch to them let's go into the basic kind of local business ones so

31:20 um real estate agents okay uh you can hit um mlos so this is mortgage loan officers so loan officers is a niche you can hit them um I mean there's so many roofing uh Dental um HVAC solar and I'll kind of highlight here what my top few are after this um let's think what else Carson come on think think think um Med Spa um carpet cleaning um interior design um you can hit like practices so this could be like pain kind of like

32:07 pain care treatments this is like a yeah I was talking to someone the other day who has this who has this industry and he's crushing it um but he's working with like pain like reliev companies or something like that or reliev I I don't know how to say the word um but you can hit like practices so this could be um like kind of physical therapy practices that's one so go [Music] therey um let's think what else guys this list is endless so these are just the top of mine in my head so these you kind of just read my mind for what I think is working well um but here are my top three like I was mentioning earlier There's real estate there's Roofing and there's solar um so on my YouTube channel I made a previous video about a guy in MedSpa who's doing like 60 70k a

32:54 month and he's crushing it so like all these industries work okay that's the one thing I want to make super super clear is all these work all it takes is a different approach usually to what the market is doing so a lot of the market right now is pitching the same old Facebook ads right and I'm getting ahead of myself here because I have a video on this so I'll probably make that video quick everyone is pitching Facebook ads your offer to the market needs to be different and that's the whole point of this course um which is really making yourself a difference inside this Market running your own marketing agency but you have it's called an AI Agency for a reason you know you get the point um but these are kind of my big niches that I think of when I think of you know different niches there's no wrong here all these work okay I know people in all of these and all of them are making money so it's just a matter of how you

33:40 approach it for context just this might kind of flip your brain a little bit I could jump into any of these niches in the next 14 days I probably make money uh just cuz I know what I know so it's really a knowledge game all these work it's just about acquiring the right knowledge of course which I'm going to try to teach in here so um yeah that being said let's jump back in here so that's this that's the outline of the niches um so tasks really on this video is I'll just move my face here is think of your top three niches like I explained here they don't have to be the three niches I highlighted if you have something so my best recommendation when choosing your Niche is if you have family friends who are real estate agents for example or your dad is a roof you know he has a roofing company or he's a roofer like go after something that has some sort of personal maybe meaning or connection to you because

34:27 you're going to be able able to speak their language better and that always gives you an upper hand because with talking to real estate agents you need to know certain terms right like you need to know the sales process of a of a listing you know of someone trying to sell their home or someone trying to buy a home what is the word g or the kind of the phrase GCI mean okay gross commission income this is what they talk about this is the words they use so you want to be familiar and talk the language of the the the people you're trying to go after and then next step which is head into the next video with number one in mind okay so if you have three niches right now you highlight it down take some time to think on it maybe Take 5 10 minutes after watching this video think on it then with your number you know highlight your number three picks and then kind of maybe put a highlighter you know another highlighter through your like your number one pick

35:12 that you have in mind that it doesn't have to be perfect you're probably going to you're definitely going to sleep on it um but head into the next video because it's all going to become apparent as I talk about more things here so that being said head into the next video hopefully this video video made sense and um yeah I'll see you in there all right guys welcome to the Third video inside of section two this is going to be talking about your service so what you're actually going to be fulfilling for and pitching to your clients so this is going to be super super important let's jump into it firstly we're going to be talking about paid ads which is Facebook and Instagram ads for the most part um this is the lead generation marketing agency aspect of what it is and this is obviously super important because this is what I started out with personally this is all I did I just did paid ads there's a little thumbnail or I don't know thumbs up right there um but yeah paid ads a super super important because obviously

35:59 there's no leads to call if you don't have any ads so that's the first we're going to be talking about number two which is going to be AI colors so it's matching paid ads alongside AI callers so the AI caller specifically the platform and the software we or just me I recommend and I've been using and have seeing my clients use is sylow um sylow is a great platform but don't get ahead of yourself here there's going to be a whole section on that as you go in the course so just hold off on that um and then lastly is going to be a CRM buildout which is go high Lev so quickly I'm going to just talk about these three here and kind of just breaking down your service and what it's supposed to be might be easier for me to just go to a Google doc honestly so let me just head over here um I was just right over here I'll just delete this so your service okay let's jump into this all right so

36:44 there's the first aspect which is lead generation so lead genation second which is going to be AI color and then third is going to be ghl buildout which is kind of just the CRM okay so if you're not familiar with what ghl is hold on there's the section right after this is talking all about go high level it's essentially building everything I really really want to stress that's super super important because you won't have a business without go high level so um yeah I'll hold off to that but let's jump into the first section the first kind of thing so lead generation so right here in lead generation there's many different kind of like I guess just ad platforms you can use you can use um Facebook and Instagram they go hand inand so when I

37:31 say Facebook and Instagram when you advertise for those that don't know on Facebook it automatically will advertise for you on Instagram too so for your clients you can L you just offer the same service so Facebook and Instagram ads is kind of like a package sounds more appealing it's the truth and I guess yay meta um next will be you can do like Google ads so this is not what I'm going to be talking about inside of this course this is not what I do personally but if you want to and you want to learn that or maybe you already have that skill set you can definitely do it and the lastly could be like Tik Tok ads so Tik Tok just got shut down recently so I almost don't recommend this I don't know what's happening with Tik Tok um and I've never ran Tik Tok ads myself I just know there's some advertising agencies they use Tik Tok that do very well with local businesses but again completely preference I

38:16 recommend this right here as it's what I'm going to be talking about in this course it's the most simple and straightforward um platform to advertise on so when it comes down to lead generation there's three there I guess there's two main problems you're solving with the stock right here so businesses like real estate agents or these local businesses for example any really business they need more sales usually more sales is the biggest bottleneck they have like real estate agents they need more listing appointments or um you know home buyers to buy homes uh roofing companies more jobs to actually get on people's roofs and fix them etc etc you know it's a NeverEnding thing they need more clients they need more customers they need more sales so the lead generation kind of aspect of this is is you need to get the people interested in the service like this to the client

39:02 that's the biggest problem you're solving here and that's personally why advertising is so so key now what diff what's your your what you're doing different compared to marketing agencies that just offer let's say Facebook ads is the AI caller so I'll quickly map map this out when a lead comes through an ad okay so lead comes through ad comes through ad for a lot of marketing agents genes all they do is they just send the lead to the client okay so they're like hey got you a lead here's just they just set up an automation so the second a lead opts into let's say one of the ads they made for their client it will just send the client a text saying hey you got a new lead here's their phone number feel free to call them up as soon as possible the issue you're trying to solve here is you're solving a you're you're solving a

39:49 lead issue which is getting leads you're also solving the appointment issue so most local businesses they want appointments right real estate agents don't care about just leads they can get leads anywhere they care about appointments with qualified people so this is the real real thing you're solving and of course there's companies there's marketing agencies that has solve this kind of appointment issue with like a human Setter but you have to charge way more for that you have to pay you know good people in the US they're going to cost a lot of money not only for your own marketing agency but also you're going to have to charge your clients more it's just a rat race to the bottom and a lot of people do that so the AI caller is specifically supposed to call a the leads for a fraction of the cost and it calls them exactly when you want them to because it's AI right it doesn't need breaks it doesn't need lunch breaks doesn't complain it's there

40:35 whenever you program it to be there which is obviously what we're talking about here AI caller will qualify and set the appointment with client so this right here is is your service you know this is the AI agency Service as a whole um it's not really like it's not complex at all like to be completely honest this stuff is really simple so lead coms through ad AI caller will qualify and set the appointment with client boom done um we're going to be talking about how to do the Facebook and Instagram ads for your clients and actually for yourself to to get clients inside this course just as we go down so just you know obviously bear with me here um but I want to make this super clear because a lot of people get this

41:21 mixed up about like you know what is my service what is it what is it it's simple the only other thing I haven't mentioned yet is the ghl buildout but all this is is just holding data/ automations SLC calendars for your client um [Music] separately seply while yeah my spelling needs help uh while organized okay all right boom so if that makes sense that's like go high level is all it is all you're trying to do with it it's just a CRM guys so you know that's that's all go high level is really doing but you're going to make a sub account for your client that will

42:07 hold their own specific you know automations that will text the leads give them reminders try to set them into the appointment give them appointment confirmation and reminders emails SMS all automatically right and also the AI caller connects with go high level so it's obviously relevant in that way too um so that is really what your service is in short okay so I hope this makes sense um I just jumped right to the tasks boom boom boom but uh yeah guys the tasks really in this after this video before you jump in the next video is write down your offer to your Niche okay so this is going to depend so you made in the last video you watched you kind of chose your top three then you chose maybe your number one Niche you want to go after talk about what you're

42:52 really going to solve for them and answer these questions for yourself how EX is this going to help them are you just making a service here cuz Carson said to make a service or are you really thinking deep about like hey this could change the game for a real estate this could change a game for a roofing company we could do X to save them x amount of money blah blah blah blah blah and you can like kind of solve that and think about that for yourself which is kind of my next bullet point how much money are you going to how much money are they just going to save using you essentially and this is a key key factor you want to think about because if you are more expensive then your you know your your competition you're going to get beat um because your competition might be a way bigger agency than you and you really need to you need to compete with them on numbers business is

43:38 strictly a numbers game really for 99% of it so if you can break down to your potential clients like hey how much are you spending on marketing how much are you spending on um all these things and then you compare it to your service and you break down so this is going to be cheaper cheaper cheaper cheaper and we're going to get same or better results then why wouldn't they go with you right so think about that for yourself lastly how long do you want your service to last this is the big question obviously you know how long do you want your program to be um this depends on the industry some Industries are only month by month for real estate for example I'll speak on my experience I was sending people 3 to six months you know monthly retainers 3 to six months or I'd get them to pay like six grand up front so that was really really important to to note which is it all depends on your industry so I would love

44:23 to give you the the magic ball here of like what's what exactly to do but this is going to depend on you and what you want and what you think is best for your clients so I want you to think about this stuff as this is super super important hopefully this dock as I broke this down this made sense it's really only three key components guys which is back what I said here paid ads callers CRM buildout it all flows together and it solves the biggest issue in these businesses which is opportunities to get more sales okay so know that but guys I'll see you guys in the next video hopefully this made sense and see you guys there all right guys so welcome to the fourth video inside of section 2 which is going to be going over for your conditional guarantee this is something you know surprisingly a lot of like programs guys courses guy all these guys use but no one really like tells like the agency like the actual marketing

45:09 agencies to use them not sure why it's pretty Gap kept um but I'm just going to kind of give it away here so uh yeah you guys can see this all right you guys can see boom boom boom but uh yeah we'll quickly jump into it so the outline of qu quickly what we're going to cover firstly is I'm going to show an example of the guarantee I use um and then second is going to be why I do I use this so I'm going to be explaining like why do I actually use a conditional guarantee inside of my contracts with my clients and third how it allows you to pitch way higher amounts and honestly just get more leads get more sales all that stuff so real quick I want to cover I guess I don't like how this is covering let me move this down there we go I want to cover what actually a conditional guarantee is I kind of mentioned this in the previous video but really what this is is a

45:54 conditional guarantee is supposed to allow you to have more flexibility in your marketing to kind of have Bolder and bigger claims and not I guess get messed up by it so what that means is like in an agreement you have with a like a you know let's say a client you need to hold up both ends of the deal so when you work with a client and again there's a whole client fulfillment section on this so I'm going to like leave a lot of the information for that just hold off on it but the brief kind of nuggets of information I'll give which is this is almost like a relationship both sides needs to work or else it's not going to work right you have to hold up both ends of the uh of the of the bar let's say and if order in order for it to be a success it cannot just be the marketing agency doing all the work or it cannot just be do the

46:40 client doing all their work it has to be both at the same standard in setting that expectation clear with these clients or else you're going to have a it's going to be disaster you're not going to succeed as a you know a company so really what the conditional guarantee allows you to do which is have a bigger claim or bigger Bolder claim on your marketing on your ads that you're going to run ads for for your you know potential clients into your Niche again I'm going to explain on this in the future section so don't worry um and then once they come through you can have guarantees such as I'll just give one for an example like I used in real estate I would use the guarantee like get 10 listing appointments in 90 days or you don't pay so what that means is if they don't get 10 listing appointments in 90 days using my service

47:25 but they follow the conditional guarantee they won't have to pay me again and they get the service essentially for free until I accomplish that goal so it's kind of bending words a little bit like if you really understand what I just said there it sounds like you get a refund if they don't get 10 listing appointments in 90 days but really what you're doing is you're saying hey if we don't hit this goal we'll work for you for free until we do so you're not giving a refund it's literally just working for free this is what all the Big Marketing agencies do and the big just guys in the space do they won't tell you you do it but or that they do it but this is real the reality of what they do so let me pull up a Google doc real quick into showing actually kind of what I'm talking about here so this is an outline and this is again this is not legal advice I'm not a lawyer or anything like that I'm just giving you what personally I've done so

48:12 and this is just an example of a contract you can kind of obviously this is really going to depend on what you're doing for your Niche and who you work with but um I'll just show you the conditional guarantee part so this is how I do it in my contract and by the way guys I want you all to make agreements um I'll tell you personally I do my agreements literally with chubbt okay you don't have to pay thousands of dollars for a lawyer you don't have to do cting all that stuff I used chbt and it worked great throughout the entire time running my marketing agency and doing my own AI agency stuff I did eventually get it you know looked at by a lawyer and he literally said this looks all good uh so again not finan not advice you know I guess legal advice but cost effective wise I this is what I've done so inside their conditional guarantee inside of your contract that

48:57 you make probably with chubbt here's an example what to do company name offers a conditional 100% money back guarantee so for your for your instance if you have the or you don't pay in your marketing which again I'm going to talk about this in the marketing section so I'm just kind of giving you guys this is like uh for foresighting a little bit into what I'm going to be talking about in the future um instead of 100% money back just like in the conditional working for free until guarantee uh is met Plus in additional you can actually add this as well so this is kind of just makes your offer more enticing so like hey we'll work for free to for you and give you an additional $1,000 if the client does not see a return on

49:44 investment this is one way you can do it or 10 listing appointments or 10 Roofing jobs like however you want to frame it to your Niche uh you can just do return on investment if income equal of the amount paid access to the program or the service after the duration term so however long your program is right but conditions to qualify for the stated guarantee so then you list all the thing the client needs to do in order to meet the guarantee and here's a quick trick for you guys and this is this is the reality of like what everyone does in the space I'll just give you that everyone makes it so impossible for the client to be able to be eligible of getting their guarantee of their refund or getting their um you know working for free you know until the refund or until the guarantee is hit they make it impossible so one thing you

50:30 can say here must attend all the weekly group calls if you host group calls for your clients probably maybe not something you do must be on time for all the checkin calls or must be 5 minutes early to all the checkin calls must reply to the company within 24 hours you know so if they message 25 hours later the guarantee they they they don't mean the guarantee right and you need evidence of this stuff and having an agreement really just sets expectations on both sides don't make it too gumy okay and that's not what I'm saying here don't be like don't be a rat about this stuff but make the conditions best for both of you to succeed like when I say this stuff this stuff is supposed to help you and the client this supposed to keep both ends accountable to their their bar right because the whole contract is pretty much going to be you

51:16 just saying hey I'm going to do this this this this include a part for them that hey they need to do this right you know how hard it is to work with someone who won't you know properly on board with you or won't send you access to information that you need on maybe their Facebook ad account or just marketing purposes you know and they don't give you that stuff seven days like at a time because they're just waiting and waiting and waiting to reply to you they just delay and kind of just procrastinate to even give you a reply that's stuff sucks it makes the partnership it makes the you know the agreement and they just the whole service you're trying to do for them it makes it super hard super annoying and It's just tough you know it's just not easy so the whole goal here is to really keep both ends you know to to the level standard and this allows you to you know like I said have bigger claims in your marketing so kind

52:01 of back to what I was saying here why I do this you probably understand that by now um that's an example of a guarantee I use it allows you to pitch more because you're allowed to have a bigger Boulder you know claim on your marketing right we will get you x amount of you know we'll make you $10,000 let's say your program is $5,000 we will make you ah that might not sound good just just do it you know jobs or whatever based on your industry so for roofers we will get you 10 jobs in 90 days um with our AI like AI roofing system or you don't pay right something like that that sounds really good on a marketing ad this could be an ad that's saying it it could be a static image ad saying it I have a marketing advertising section for this inside this course so don't worry about that until then but this stuff is important it allows you to

52:47 charge a lot more so the tasks after this video guys is really make your own conditional guarantee and make your own contract um depends how you want to do it I do it with chbt that's what I do personally um add that conditional guarantee just again this stuff can be drafting just draft out kind of a a little bit of a grasp of what you want to give to these people does not have to be final does not have to be perfect for all those perfectionists out there don't worry about it you know like don't it's not the end of the world um and guys you can head right into the next video as that's I believe it for this section or there's one more video one more video in this section and then we'll be jumping right into the go high level stuff which is actually pretty this stuff has been actionable but really action following me alongside the videos and getting stuff done so that being said guys I'll see you guys in the next video all right guys welcome to the last video inside of

53:33 section 2 I'm going to make this as quick as possible because this section is taking a bit um but it's been super important it's been super good but uh let's jump into your offer versus your competition okay so this has obviously been very apparent as me just making this videos like you guys probably understand this by now but um I'll make it just clear one more time all right so the AI agency offer versus the basic smma social media marketing agency offer uh that email Joel Kaplan all the big guys they push why the AI agency model

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