한중일 출신이 구글에서 더 올라가지 못하는 3가지 이유

Brief Summary

This video features a discussion on organizational culture, talent management, and the challenges faced by Asians in Silicon Valley. It covers Google's acquisition and integration of DeepMind, strategies for communicating with acquired companies, and methods for managing highly talented individuals like those at Google. The conversation also explores cultural factors that may hinder the success of Asians in Silicon Valley, such as deference to authority, relationship-building approaches, and vulnerability. The speaker emphasizes the importance of dreaming big and fostering a positive organizational culture that encourages innovation and personal growth.

  • Google successfully integrated DeepMind by allowing it to maintain its independence while contributing to Google's long-term vision.
  • Effective communication and shared goals are crucial when managing acquired companies to prevent internal conflicts.
  • Google accommodates genius-level employees by creating career tracks that allow them to focus on their work without the burden of management responsibilities.
  • Cultural factors such as deference to authority, differences in relationship-building, and a reluctance to show vulnerability can hinder the success of Asians in Silicon Valley.
  • Dreaming big and fostering a positive organizational culture are essential for driving innovation and creating a better future.

구글과 딥마인드가 성공적으로 결합된 이유

The speaker discusses Google's acquisition of DeepMind, a UK-based AI company with about 60 employees, for over 1 trillion won. The acquisition was significant not only for its financial value but also for its impact on Google's culture. DeepMind's AI capabilities, demonstrated through achievements like AlphaGo, impressed Google's existing talent and paved the way for new innovations beyond traditional search and advertising. The integration allowed Google to challenge itself with new opportunities and experience the impact of new talent on the organization.

인수한 회사와는 어떻게 커뮤니케이션 해야 되나?

Communication is crucial when managing acquired companies. Even if companies like Waymo don't use OKRs (Objectives and Key Results), they still share a common goal. This shared objective gives the team a mission and reduces internal conflicts. By instilling awareness that everyone is working towards the same goal, the chances of cannibalism or destructive competition are minimized.

구글은 천재개발자를 어떻게 관리할까?

Google manages its genius developers by creating career tracks that don't require them to manage organizations, allowing them to focus on their work. For example, Jeff Dean, a legendary engineer at Google, was not a manager until recently. Google recognizes that the value these individuals bring to the company is greater when they are allowed to work independently. This approach is similar to how media organizations retain great reporters by not forcing them into management roles.

왜 아시아인이 실리콘밸리에서 성공하기 힘들까?

Asians may face challenges in Silicon Valley due to cultural factors. Research indicates three main reasons: deference to authority, relationship-building approaches, and vulnerability. Asians often prioritize being seen as successful in the eyes of others, leading them to defer to authority and avoid taking risks. Additionally, Westerners may perceive Asians as less warm and more cold, making it harder to form relationships. Finally, the Asian culture of "face" can make it difficult to show vulnerability, which is essential for building trust and connection.

우리나라의 긍정적인 조직문화를 위한 한마디

The speaker emphasizes the importance of dreaming big and fostering a positive organizational culture in Korea. While Korea has the technology and intellectual ability to succeed, it needs to encourage its youth and startup CEOs to dream more. The resources needed to achieve these dreams, such as AI APIs, funding, and talent, are readily available. By creating an environment where organizational leaders and members can dream big, Korea can foster innovation and create a better future.

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Transcript

Full transcript of “한중일 출신이 구글에서 더 올라가지 못하는 3가지 이유”. Click a timestamp to open the video at that moment. Need another video? Use the YouTube transcript generator.

0:28 I think you mentioned it briefly earlier, DeepMind. DeepMind, originally based in the UK, was acquired by Google Brain. Yes, that's right. At that time, about 60 people were just taken over without a company website. But the amount was just over 1 trillion . People remember Lee Sedol now as the last match in which humans defeated AlphaGo AI, but at the time, it was a scene in which humans lost miserably. it wasn't just an AI company called DeepMind that came in and did whatever it wanted on its own, but that it changed Google's culture itself. By the way, I heard you were at Google Brain at that time . Yes, I was the HR for that team at that time. Then how did you make it like that? Now there are two HRs. There

1:14 is regional HR and functional HR, which is functional HR. The local HR is in London and is from that company. Now that that person has taken over, we made him a Google employee and put him in London, and I was in charge of what is called functional HR, so as an HR for this function called Google Brain, I would come in and So we worked on that as a team. But one of the things that was really surprising was that this leader, Demis Hassabis, all came together and the first demonstration we did that day was breaking blocks. I do n't know if you've seen it, but it shows the process of learning to break blocks. Watching them train themselves to break this thing in a matter of hours,

1:59 they get a standing ovation from the 2,000 geniuses that were already at Google Brain. Wow... these guys can even do this . This is the power of AI. By showing what it does, it goes beyond traditional Google search and advertising and enters a completely new realm. I see that as Horizon 1 2 3 of 3, the third phase of a company. I think we've completely paved the way to the next platform. So I think it gave me a chance to challenge myself with something new and experience how new talents can impact an organization . So, that was personally very meaningful to me, and through those things, I thought about how to further develop these people's human resources. But at that time, the compensation system and other things for these people changed a lot. I do n't think these people should be treated the same as regular engineers.

2:47 Is it much higher dimensional? A lot, a lot, yes. Not only the dimensions, but also the amount of money was very different, and I remember worrying a lot about these things . So, is DeepMind still based in the UK? DeepMind itself is based in the UK, and then it's no longer a division of Alphabet, but a subsidiary. So now Google is no longer an independent company, but a part of Alphabet, where Google is the G and DeepMind is the D. Because it is in this form now, it is somewhat separated in terms of business, Yeah, yeah, yeah. In a way, that is Google's next business strategy. Google is already a traditional business. It's hard to get a lot of innovation going here, so if you tie this to an innovative business, the innovative business will die. It's similar

3:33 to how many TFs in our country have failed . Most of these businesses are at least 30 or 40 years old. So the service called Calico is about making humans immortal . The finished product won't be available until 2047 . In a way. To put it simply. Until then, we will continue to invest money and develop . But since Google is an advertising company, they usually evaluate once every three months, and salespeople are people who receive incentives once every three months. If you evaluate these people based on the standard of evaluating them once every three months, it will look like these people are not doing anything . Yes, that's right. So this is where the conflict arises . If we think about it in our country's terms, our incentives will decrease because we are investing 20 billion, 30 billion, and 100 billion in these guys inevitable that complaints will arise here . So this is what separates things . This place works well when you separate them, let them work independently at their own pace,

4:28 But how does it help Google if things go well here? If these guys can achieve great results in the long term, they will be the ones who will shape Google in 30 years . This is another tool to achieve a vision . Here, as I mentioned earlier, 10x comes out again. Now, Google has become so big that even if it grows, it will only grow by 10%, 20%, or 50%, but these guys could grow by tens of thousands of percent . Overnight. But I think it's really difficult there. It's company like DeepMind, despite being a subsidiary, changed Google's search results and influenced many areas. So I think communication is the most important thing. I think

5:20 So, car companies like Waymo are famous for not using OKR, but even if these companies don't have OKR, they We share that goal. That's why it's called shared okr . You all have different roles to play, but for example, there is a development team, a marketing team, and a sales team, and each of them does different things. But your role is equally to make this a success . That's what gives these heads a mission . This will reduce the chances of cannibalism or cannibalism at crucial moments So, we try to supplement those things with organizational management techniques . If you have shared your goals from the beginning, then you have shared your goals, right? Oh, that could be possible. Your actions are different, but you have the same goal, and if you

6:07 fight each other and ruin this, you'll both be ruined. We continue to instill this awareness . I even asked DeepMind. There are many genius developers at DeepMind, and . The biggest genius is Jeff Dean. Jeff Dean, as you'll know if you search for him, is the god of engineering . So if you look at the legends of Jeff Dean's cases, it's like this. For example, let me tell you a joke: Suddenly, the productivity of Google servers doubled. Server productivity, yes. A place like Google has countless servers, so even a little bit of productivity improvement can lead to huge profits. But then someone saw that it had suddenly doubled in size. So I tried to find the cause, but I could n't find it. So now I was walking by and I was like, what is this? And

6:53 I passed Jeff Dean's desk and I was like, "What is this?" and I was like, "What is this?" The answer was there. I looked there and saw that Jeff Dean's keyboard changed from USB 1.0 to 2.0. This person was so fast that the machine couldn't keep up, but when it was changed to 2.0, productivity doubled. Google's enormous productivity has doubled. This is of course difficult to see as true, but it is a god-like being to that extent . Oh, Google is good at lying too. Then, for example, at the end of the year, we usually go to a place called Tau, which is a popular ski trip destination, and we charter a bus to get there, and it takes about 4 hours to get there . But one engineer got on the bus, opened up his laptop, started typing, and as soon as he got off the bus, a game was

7:38 running. The person who fits this description is Jeff Dean. This person had never been a manager until the year before when I became HR for this person . I am a person who works alone . So, he's someone who's actually ranked 3rd to 5th on Google. He 's a great guy, but he has no organization . He works alone. It 's one against a hundred. It's not one against a hundred. He is an incredible person. For these people, we create a career track that doesn't interfere with their work by giving them the job of managing an organization . For example, in the case of newspapers or media organizations, they are great reporters. Great reporter. You are a great reporter, so why are you putting this person in charge of managing the organization? Oh, right.

8:24 There are some people like that. There are people like that. We call them fellows in technology companies . It creates a framework for becoming a fellow . Don't worry about managing people, just work hard and write articles. I think the actual value it brings to the company is greater. When you saw geniuses from the side, was Jeff Dean the only one? By the way, what was it like when you saw geniuses? Jeff Dean, and then Ray Kurzweil. Ray Kurzweil is the person who led Calico that I mentioned earlier, and he is said to be the greatest genius after Edison. He is someone I and respected a lot, and there is an anecdote that comes to mind. I was so curious that I asked him about this person, who not only writes movies, but also created a synthesizer called Kurzweil, writes movie scripts, and has such a divergent way of thinking

9:10 After eating, I asked Ray what kind of person he was and why he was so special, and he said he had no idea that he was special. You seem humble, but you're also old. He was almost 70 years old, and I asked him if he was born with it since everyone says he was a genius. One of the things I still remember is that I don't think I studied hard or anything like that. Instead, lived near Boston, and after eating, I would hold her hand and go for a walk. While walking along a quiet path, he would ask his mother questions for hours, and his n't know something, she would look it up and study with him. He said that he did this a lot,

9:59 especially while eating at the table, starting when he was about 4 or 5 years old. So I thought that was something that would help me stand out from the rest. We hear these kinds of stories a lot these days. These guys aren't just good at their jobs, or just good at coding, or just good at engineering. They listen to what they're talking about, they're talking about human rights issues in Afghanistan, politics, the Middle East, Africa, and so on. Their interests are very diverse. So, someone like Ray Kurzweil, who I respect the most, created what we call the American singularity . The singularity is the singularity that the singularity is coming, and mission here is that we will help create ideas that can improve the lives of 1 billion people around the world over the next 10 years

10:49 . We nurture such people. I have this kind of grand dream . So, it's not about being smart, it's about being truly great. It's not important to study hard and get into Seoul National University with a perfect score, but to But I've seen a lot of people like that . While I was reflecting on myself, I also thought about how I should raise a child in my case. I continued to work at Google, I kept worrying about this. Ah, I was wondering how long I could keep working here, struggling and speaking broken English. Then, . Asians, what is AGN? It stands for Asia Group Network. It's a

11:38 gathering of Asians, and there are about ten thousand people there . I think there are more than a dozen employees, and about a tenth of them are Asians... That's quite a lot. Well, there are a lot from Korea, China, and Japan. People like that in the Philippines. But there is a group of those people that receives support from the company. When you do some research, the company provides funding. I was lucky enough to work on a project with my mentee, and the reason for that was because we were talking about cjk. Why don't people from China, Japan, Korea, Singapore, and Taiwan we've been saying here in parentheses and not telling others is why they aren't as successful as Indians. There are a lot of CEOs from India these days, and

12:24 they're amazing CEOs. The same goes for Microsoft and Google. All the CEOs of tech companies are Indians. But if you compare countries, they are actually better off than China, Japan, Korea, and India . But now, let's do some research to find out why that is, so we asked the company and received $300,000 . We have now received about 300 million won in funding . It was from the company. It was given to me by the company. Money. Do some research. So, I started doing research and I was selected as a representative of Korea . I raised my hand and created a project. The Japanese representatives are in their late 40s or early 50s, and they have . But in a way, there is no goal . We've gathered people who have lived extremely goal-oriented lives, but have become

13:11 a bit disillusioned because they've lost their goals . But anyway, we only gathered people who are good at their job . But now, for the past three months, we have been discussing this with professors, consultants, and executive coaches . After three months, we came to a conclusion . Why is that so? I'm going to tell you three things. The first one is in English, deference to authority. What that means is authority. defer ence is to worship. That 's what it means, a culture of submission to authority . That's deference to authority. But, it was common for leaders from about 10 countries to all clap their hands together . What that means is that the professors asked me. When I pointed out to each of you how you

14:00 . I wanted to go to the best company, and why did I do that? Almost 100% of the time, what I'm talking about is that I wanted to be a son that people would be proud of . I wanted to be a proud husband, a proud senior, and a proud father . But in a place where all those smart people gather, there is no mention of oneself. It's not my goal. It's not my goal. It's how I appear to others. Then my father said, "You should study computer engineering." If you do this, you have to do it. I have to get first place. These are the people who came running. But then, at work, whenever my superiors tell me to do something, I just run over there and achieve it, and here I am. They were recognized for that and came to Google, and they were recognized for that in that country by Google, but when they came to the headquarters, the situation was completely different . So, you can't go up to the management level . Even though we

14:48 know that, it doesn't get fixed . This is not about insulting others, it's almost like self-reflection, it's about self-reflection. Ultimately, that's something that still resonates with me, and the second reason I mentioned was relationship building. It 's a matter of relationship building, and at first glance you might think this. You might wonder, who else is as good at forming relationships as Asians? We meet often. We think we have feelings . I think it's warm. But I analyzed it sociologically . With a sociologist. They say that when people evaluate people, they look at two things. The first thing I see is warmth. Is it warm? Is it warm? The second is competency. Does this guy have any ability? Seeing these two things. But the first thing is to see if the first one is warm, and then look at this. There will be four cases.

15:34 Then, looking at the results of that study, where do you think Asians fall? They usually win things like math competitions, so I think they're on the smart side, or on the warm side... Yes. When we think about it, we tend to fall into the category of warm and smart people . On average, we have a low illiteracy rate and everyone receives compulsory education, but that's not the case in the West. There is no disagreement that he is smart overall, but is he warm? The question is whether that is the case or not. If you think about it, how would you appear to Westerners? Your facial expressions aren't that good, and your eyes look sharp, as they say. And if you bump into someone on the street, you

16:20 customary to just let that happen . When you look at them, they seem like incredibly cold people . As you can see, there is a gap in this perspective . The difference between how they see me and how I see myself is huge. But if you look at this from a different angle, this incredibly smart kid is cold. Well then, what's wrong with me? I'm a bit unlucky. He's unlucky and a really scary guy if he becomes your enemy instead of your friend . Oh, right, right. It's hard to make friends. That's why it's not easy to get into the main circle . The third thing is that there is something called vulnerability . Vulnerability is a difficult word to translate into Korean, . Vulnerability. If it's vulnerable, it means there's a weakness. So, if we talk about it in terms of IT, we say that something is vulnerable because it can be

17:06 attacked by external viruses or something like that, but talking about the courage to show that we have weaknesses . This vulnerability is a weakness, but having the courage to show it is if I show my weakness, can I not get hurt? Yes. That's what I'm talking about, how vulnerable are Asians? I think I'm a bit weak. It's weak. Why is it weak? But weakness is actually a very dangerous thing. Because if you show a weakness and hit it hard, you die. So, showing that means you trust the other person. But in many cases, that doesn't work out well socially . Next, if I were to describe Asian culture in one word, it would be the culture of face. Yes, that's right. You have to pretend to have something even when you don't, pretend to know something even when you don't, and

17:54 don't ask questions. It's all related . But now that I am not vulnerable, I have to hide it, so what will happen? My actions will only show what I want to show . Yes, that's right. They only show what they can and do n't do anything that is dangerous or will fail . Going with safe bread. The best way to go for safe bread is to study hard, pass the bar exam, become a civil servant, or go into a high-ranking position, or create something new, but become a person with bad credit branded a failure and it is very difficult to get back on your feet. There are so many factors that have a social impact, so when I came to Korea, I had hoped that it would become a better country to live in and that things would change, but it's really unfortunate that it's become a society where young people have a harder time

18:44 So, I think these days, we need to create social and institutional systems to address those issues, and be relaxed in a more proactive way . okay. As we talked, we started talking about how we came to Silicon Valley and Now, let me summarize this long speech. Lastly, just because you are a junior doesn't mean you have to be an employee. Also, since you are an authority in the personnel field, you are the person who has the authority in our country's organizational culture and our country's companies. I think you have some last words to say . It's not a grand story, but it's something I majored in and it's also the direction I'm currently going in business, but I hope it can become a little more positive . I wish

19:29 I could dream something . It is important to analyze, but I think that we already have enough technology and the intellectual ability to do so, but if we don't dream much, we get buried in reality or the past, and it is difficult to be happy . So, I hope that our growing youth or startup CEOs who are just starting out will dream a lot . What it means to me that the world is different now is that if I just dream big, the way to achieve it is already out there . For example, do ai. APIs related to AI are already available . If I just dream big, I don't have to create it anew; I can just use it, and the necessary funds are already abundant in the market .

20:14 Funds, people, technology, and such are easily referred to as adventurous, and they are abundant, so I personally think that it would be good to create an environment where the representatives, leaders, and members of the organization Oh, thank you. If you dream a lot and dream that much more, it means you are ready to put in the effort . If you keep trying like that, won't you achieve that dream again? You told me about your 3-year resume. Rather than just dreaming a grand dream, I think about what I need to improve on every three years to make that dream come true, and Apple, Microsoft, and Amazon . Mr. Hwang, please come out again later. If

21:01 you call me, I will be happy to come out again. Thank you so much for your time . Thank you so much for your kind words. It was Representative Hwang. Thank you. Yes, thank you.

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