Full transcript of “The ONLY Shopify Dropshipping Course You Need (UPDATED)”. Click a timestamp to open the video at that moment. Need another video? Use the YouTube transcript generator.
0:00 hey guys it's l from the Ecom Zone in this video I'm going to show you how to make money from Drop Shipping in 2024 Q4 is just around a corner and everyone is going to be shopping online buying gifts for themselves gifts for their family gifts for their friends gifts for their pets so you really want to set up your store by November I'm recording this on the 17th of September so you got about a month so if you don't know who I am I basically started Drop Shipping 4 years ago just before Co and the first store I ever run was a branded Drop Shipping Store and until this day I run the same store and if we go to our shofight analytics board hit the refresh button you can see from 2020 to 2024 we generated over4 million in
0:48 sales which equates to around $5.2 million and as you can see from the start 2019 November I made 0 and then £200 in january2 ,000 in February 6K March and then it just started taking off right and it's my main source of income and I barely make money on YouTube so I'm here to genuinely help you guys so I'm want to show you how to find products on AliExpress and the right suppliers to work with we'll then briefly discuss personas and how that benefits your business I'll also show you how I created my brand clone Monroe for this jewelry store you're going to learn how to design and build your shop store with a free theme called dawn like a professional uxui brand designer I'll
1:35 also show you how to import products from AliExpress into Shopify via DS's and how to import reviews with judge.me we'll then go for your shipping settings policy Pages all the apps you need to install when launching a store how to bulk edit prices and every little thing you need to run a successful store and once we've completed the website we'll then discuss face ads very briefly and how to manage your store and also finances so I hope you guys have your notepad ready because I'm super excited to share this value pack free course with you guys so the first thing we're going to do is general research now if you don't know what Drop Shipping is then of course you need to read up about Drop Shipping but it basically is a
2:21 fulfillment model where you don't touch your products and you basically just find suppliers on AliExpress you ask them to ship your products for you and I also assume that you guys have at least $1,000 in capital so that you can spend your money on ads product sampling shopy subscription fees shopy app fees and just a whole load of things that you need to pay for so the first thing we're going to do is actually brainstorm your niches I know there's like the strategy of the one product store but that is not a sustainable strategy if you're trying to set up a real business and actually make money in the long run as you can see from my store I've been running it for 4 years and that's why I always recommend you guys to start a branded Niche Drop
3:08 Shipping Store so what we're going to use to brainstorm our niches is this app called mirro.com so on myu we're just going to go sign up and then draw a shape just in the middle here and we're just going to call it niches so this is actually the first time I'm using this app CU usually I brainstorm on the paper so the niches that I want to pick are niches that I'm interested in so I have two dogs but one's passed away now so I have one dogs but I love dogs so that's a possible Niche I believe jewelry will be a good Niche because everyone loves buying jewelry people love gifting jewelry and there's always new jewelries out there so that's a good one Pod Drop Shipping
3:53 is also a good one so print on demand but of course I'm going to have to choose a theme for this so maybe could actually incorporate into the dog Niche where I do print on demand dog themed hoodies or t-shirts what the niches are there I mean you can actually start home decoy Niche because there's plenty of products to sell within a home decoy Niche and you keep the store quite General and just upload winning products and untapped products and see which product gets you sales and then you focus more on that Niche I'm just going to leave it as this because otherwise we're going to be here all day but you want to really spend a lot of time thinking about your Niche because at the end of the day if you choose the wrong Niche to go into then you'll find it very difficult to make money but I think
4:39 for now I'm actually going to go down the jewelry Niche so we're just going to copy this tick box just enter it there and then find products on AliExpress related to the niche you picked just go on AliExpress search up here jewelry and I also want to do custom jewelry actually let's see what custom jewelry there is the key to finding products is that you want to find products that are unique and actually has like a while factor or a problem solving Factor so we'll just go down here and we also don't want to find cheap products I don't know like this here £179 the most you could get out of it is probably like 20 and that's not a high enough aov for
5:24 me I'm trying to sell stuff around like the $50 range so I'm just going to have a minimum price here to £5 at least okay so there's a lot of jewelry boxes which is actually good sign meaning you can actually ask your suppliers to Source like these jewelry bags boxes for you um but the first thing I would actually do is not do any of that the main thing that you guys want to focus on is validating your idea and validating your products there's no point like branding your products getting branded boxes getting all these ready when you haven't even made a save so it's all about validating your idea first so I think I may have to narrow this down to like necklace necklace
6:10 custom this one here is actually 3,000 plus sold and it is quite cheap I mean I don't really want to sell it yeah it is quite cheap this one custom photo necklace projection okay so this is quite new and it's actually got 348 so with 51 reviews 4. eight that's actually really good three different Metals wow okay and now I actually want to check if we can use this supplier so click on store and this one's actually really good so the first thing I actually look at is this top bar here so it says 95.9% positive reviews which is good is above 90% then I'm going to look at the history so they've been open since 2021 even better cuz that's really long ago
6:57 14.1k followers that's perfect and if the phot account isn't that high don't worry because sometimes they actually just fake it and you could tell by looking at their orders so if I go to all their products click on orders and you can see they actually get a lot of orders oh wow so this custom project photo projection is actually across different types of jewelry so that's cool and if you go down you see there's 15 pages of products and that is perfect it means there's enough products for you to work with and upload to your store and the next thing you want to do is create an AliExpress account sign up and it can just be any email it doesn't really matter guys and then you want to contact
7:43 the supplier here and then ask them if they actually provide Drop Shipping Services cuz some may not and so you don't want to use suppliers that don't offer Drop Shipping services and then it also gives you a chance to build a relationship with your suppliers and just treat them like a friend like of course don't say like sup or yo say like hello we're professional drop shippers we've been Drop Shipping for a while now and we want to sell your jewelry do you allow us to drop ship your products something along those lines and you can kind of lie that say you're a professional drop shipper just so that when they read your text they're like okay this guy is kind of more serious and he's a professional drop shipper and then you just wait and see how long it takes for them to reply and hopefully it's within a day or two
8:30 so now that we've got that product we can actually just look around elsewhere see what other products there are and you can also go to the supply store and just see what other products that he's selling we're going to move on to the next point now now if you don't know what n your picking then of course you're going to need to find products for the other niches that you pick and see which one has the most products that you think will get you sales so next we want to check out products being advertised with Facebook ad library and Tik Tok creative Center so we got ad Library here and we're just going to change this to all change this to all and do jewelry and I'm going to type it in the US format so
9:15 jewelry and see what ads are being run for the word jewelry and I also tend to change this to English only and set the limit to like a month ago this way if ads are still running from a month ago to today it means they're winning ads so you can look here this person here L's jewelry elevate your everyday look for our men's chains perfect for ADD and touch sophistication to any outfit so they're doing video ads and you can see this company is actually putting out a lot of content this is another one so you can see there's a lot of people actually advertising jewelry
10:01 right now and that's a good sign that you can get into the space and try to find a unique way to sell your products at the end of the day there's a lot of products out there and now what you want to do is stand out from the crowd with your offering your content your copyright skills your brand your website so that's that for meta ads then we're going to go to Tik Tok creative Center and we're going to go into inspiration top ads and then change this to United States and I would recommend you run ads to the top five countries which is US UK Canada Australia and New Zealand and you can add a few European countries in there like Germany Spain France you name
10:47 it like Netherlands Sweden Etc ordinary highend okay objective we want conversions last 30 days fine English add format so we need to actually log in to view more but you get the gist guys you just go in there and see what other people are selling and try find that product on AliExpress so now that we got the research out the way we could take that one as well go back to brainstorming your niches so we're actually just going to do jewelry custom necklace uh maybe for her section and then for him section so then we KCK that off find 10
11:35 products per subcategory on AliExpress so as again so we can do custom necklace uh I mean custom bracelets and you also want to look at other competitors out there for your Niche so for my Niche it will be jewelry so Monica verada okay they got earrings necklaces bracelets rings gifts so ring gifts what else do they have and okay that's it for now so they got like four Daisy London jewelry they got best in New in no best new in Co next is airings Rings bracelets okay so it's like those four categories that
12:20 everyone is using and I know a very successful Drop Shipping Store called shop fabul love and so they do bracelets necklaces Rings internal roses so bracelets necklace rings and then you want to find 10 products for each subcategory on AliExpress so what I do like this is one product here and then you go into supplier store and see what other products you can upload so these like custom bracelets and also you just want to look at other supplier stores and see what they're selling as well everyone's doing this like custom name but I honestly don't want to drop ship that because everyone sells that this one's a custom dog one as well
13:08 maybe I could add that to the store we just want to look elsewhere and once you've done finding your products you just want to save them on a bookmark or Excel or just somewhere so you can keep them handy for later so now that we found that we want to find good suppliers with multiple products that you can add to your store which we've done and so we can take that one off as well and then sample a few products from each supplier so what we're going to do is actually just buy a product from this store and see how it actually works so just add to C and if you have a welcome deal then you want to get rid of that by ordering a sample also if it says here it's like one piece Max per Shopper I believe it's because you're seeing the welcome deal so after you've placed your
13:55 initial order that should go and then you should be able to see like a number number available so 2523 available for this product here so now once you've ordered your sample in to your own address you want to wait for that to come in and then also work on your store and work on other parts of the business so next you want to start creating your personas so you understand your audience if you don't understand your audience you don't know how to write your copy you don't know how to sell the products to your customers it's just as simple as that so it's always good to understand your customer customers and we're going to talk about this later so brainstorm competitors in drop shiing space and large retailers what I mean by this is just find other competitors in the same Niche which is jewelry for me and see what they're
14:42 selling see what their best sellers are and check out also drop shippers who are also selling jewelry so fabul love is one of them and you want to go to their website there also their Facebook ad Library check out their organic marketing strategy and all that good stuff so now that we've done the general research I just want to touch on the product research side of things so how to determine if you should add a product to your store so you want to ask yourself how saturated is this product so with the jewelry that I found with the custom photo necklace I've never seen that before so to see if our products is saturated or not we want to go on Amazon and type in our product name so it's what custom jewelry and see what that comes
15:28 up with actually so if you go on custom jewelry you can see it's just the names like a lot of names got dog chain there so as you can see it's actually very difficult to find that one I mean you could try Custom photo jewelry see what that comes up with and yes you can see here 36 this one's got 2,000 and so you can actually see that quite a few suppliers here are selling the same products but what we want to do is stand out from the crowd and make a very nice branded store with great content so now that we checked how saturated the product is next we want to see if it's a winning product V untapped product so the difference is if it's a winning product it's already being scaled by other drop shippers and if
16:15 it's an untapped product it means it's a very new product and nobody is selling it and there's benefits and cons to both sides and I always suggest uploading both sorts of products you also want a minimum sale price of of around $30 on your store so I would not sell anything below $30 you also want to advertise products with a sale price of $50 or more anything less you're just going to struggle making profit because of how expensive faceb ad are and then is there demand for the product Q4 is coming around people are always buying jewelry for him or her so there is definitely demand there you also want to ask yourself if there's a while Factory the product or a problem solving factor for my product
17:02 there's a wild factor involved so it definitely ticks that box and then are there alternative products out there so although there are alternative products out there for this product I think we can still stand out and the last thing you need to consider is the perceived value of the product so cuz we're going to sell jewelry the perceived value is very high because whenever someone sees jewelry it's just like okay it's going to be expensive you don't really want to sell dog toys for example cuz one saturated two perceived value is very low so that's why I would never drop ship dog toys or cat toys and next I want to discuss with you guys personas now you don't want to spend all day creating personas but you really do want to take it into consideration because
17:47 it's going to help you down the line the first thing you're going to consider is like General description which is like age gender income and location and you can create multiple personas for example jewelry I can have like a couple in their 20s or 25s or 30s and that's one Persona right and it'll be a female one and a male one and then the goals is what do they hope to accomplish maybe accomplish marriage they want to like build a life together with their partner they want to give their partner the best gift and also goals can also relate to what they want to achieve in life and then next is interests like food Hobbies sports brands what shops they shop at Etc and this is going to help when it comes to Facebook ads the next is
18:33 frustrations what makes them mad angry Etc then motivations what are their goals and desires and groups what sort of groups or communities do they follow and then last but not least are problems what problems are they facing in their everyday life and also like when they're buying jewelry for example or when they're trying to buy a gift for their partner or their sister or Mom and that's it with personas I don't want to spend all day talking about personas so we're just going to move on now so the next part is actually the brand identity which nobody really talks about but because I'm a brand designer and I specialize in uxui design I just love creating Brands and focusing on the website side of things so the first
19:19 thing you want to do is actually decide on a store name and if you're stuck you could use chat gbt to come up with a name for you so the first thing that I'm going to do is actually just look at other names that people are using so Beaver Brooks ory jwy Olivia buron John Lewis anest Jones jewelry box Pandora Ren James Monica Vernard Daisy London jewelry maker Joe melry Goldsmith most of them sound like names right so what we're going to do is actually go to chat gbt so now that we're on chat gbt let's ask chat gbt to come out with some inspiration for us can you come up with name for my jewelry store so we want to do Luxury
20:14 F arara Jew Seline Lux Amara Grace Isla Dawn Nora Elegance Luna elat Serena byos claraa May Vivan gold okay I kind of like Seline you just want to go through this process until you find name that you like whenever you come up with your brand names you also want to type it in Google with a com at in and see if there's a website for it already ideally
21:00 you want a website with. at the end yeah chlo is a nice name with that typography that's really nice uh so it could be like Chloe and something use the name Chloe and another
21:48 name Chloe and Alise Chloe and Sophia chlo and Serene Chen but you also need to think about the logo so it's going to have both their letters right C and C and Chloe and Mia Chloe and belly Chloe Chloe with Ser chlo Monroe that's actually really nice come on please be free oh my God I think it's free okay just for the sake of this video we're going to go with Chloe Monroe so the name will be Chloe Monroe nice okay so we decide on a store name get that tick and then you're going to create a
22:36 logo Mission values typography tone of voice and story so what we're going to do is actually go on canva now I use Photoshop but some of you guys may not actually know how to use Photoshop or even have Photoshop so we're just going to use canva because it's free and everyone can use it so canva actually has a facelift and is totally new now but we're just going to create a design uh we want a logo 500 500 sure and then we also want to see that website again so we want a typography that's similar to this so text Chloe Chloe in one row actually so we need font no we want what
23:26 is it is it it's s f sarant have flicks on it and you can see they actually have a little flick on the top as well so DM serf display isn't actually too bad okay so we're not too sure so we're just going to click that one so we're also going to go Google and ask for commonly used fonts for Branding this is literally how I do it guys Google has answers to everything I mean actually want to blog or something the 25 best
24:11 Serv FS for Branding to [Music] consider and basically guys you just want to go through and choose a font but for this video we're just going to stick with this one cuz it actually looks pretty decent and if you want to design a logo of it as well you can however for your website you really don't need to go too fancy with it I would actually just leave it as chlo Monroe because as you can see here it's just a text so we're actually just going to leave the logo and we're just going to use the text itself now the problem with this is that there's too much white space on the top and bottom so we need to actually create a new design to get rid of those white spaces we actually need to create a new
24:57 design with a custom size of like maybe 700 pixel width and 250 height maybe let's see this oh that's actually perfect and then just copy and paste the text in make it larger and then copy this and make a white version just in case we need a white version and then share download and that'll be downloaded okay nice so we' got our load logo so next up we have the mission statement and with this you could actually just go on other jewelry websites and see what their mission statement is but for mine it's usually like delighting customers providing the best or high quality jewelry and staying in Trend with
25:43 jewelry so maybe something along those lines and then the values is always like so the values can be like put in customers first to be kind to each other to look after each other and certain values like that and then next we're going to focus on typography and so the next thing we want to talk about is typography now for headers like H1 I usually just use the font that we use for our logo and so in my case it's going to be DM serif display and then you want to choose a paragraph font that complement your header font you do not want it to be serif like this you kind of want your text to be sensor so let's just type jewelry here right let's see what L is so latter is like
26:32 that line space there space in there something like that so you could choose a font that complements it and if you don't know what font to use you could literally just Google it again so we can just simply type commonly Ed paragraph and they will just give you a list and the first one is latto next one Roboto Mar we Open Sands Railway or rway Monera Poppins osal Poppins is also quite a nice one so Poppins looks like that so mine would either be lto or Poppins and then tone of voice for me it's going to be like
27:19 sophisticated and also with your story if you don't have an inspiring story to write just come up with one and see what other stories are out there for other jewelry stores so now that that's done we can take this move on to the next so moving on to the next part of our brand identity is choosing your primary and secondary color so looking at this website here it's pretty much just black and white and gray but I kind of want a more soft pink look um going to see if we could find it maybe Pandora has a soft pink look okay there's is like totally pink so I don't want pink like that but more like a peachy pink and so what you can actually do is go onto this website called coolors.co and with this website you can use it to just generate colors for you
28:06 and then find like what colors you like so something like this right and then I'll lock this in and it'll find different colors that matches or goes with this color here so this is quite nice as well I kind of want a a gray no uh yeah something like that yeah yeah so already we have it here that's our color scheme and of course you don't need to pick all five and this one I kind of want it more like white to be honest for now I'm kind of happy with this color palette so now we can tick that off want to move on to making sure your domain name ends with do com and it's free so we could go on GoDaddy so
28:54 now that we're on GoDaddy we need to check if our Don name name is free so Chloe Monro no okay so this domain is taken okay this is not good chlo Monro jews.com okay there we go we're just going to do like this or we could remove Jewels I mean that is do shop here or doco so we'll just use one of those for now we'll see yes people RW can ass.co websites recognize and legitimate domain is sp for choice for businesses okay so a lot of people actually use doco so I mean shop fabul love uh also use doco so we'll just stick with doco
29:39 then and then create a social media profiles for your brand so this includes Tik Tok Facebook Instagram and Pinter if you want it but the main free is your Tik Tok Facebook and Instagram pages and then you want to start uploading to those as soon as possible so what we want to do is also create the emails now so let's actually create a Gmail account for cl in one row I'm just going to click this and we're going to just and then let's create your own Gmail address type that in hopefully it's free okay it's not C Monro shop gmail.com okay that works okay so now that we have our Gmail set up we could use it to sign up to like Shopify
30:26 GoDaddy and stuff like that and so now that that's done it's time to build our online store and it only just took an hour to set that all up so now that we've completed our branding we got our logo we got our typography we've got our products our Niche our personas it's time to actually build the website and so I actually used WordPress initially when I started 4 years ago but trust me it was the worst experience ever and I do not recommend it unless unless you're like a professional coder and you're good with woocommerce then maybe you can use it but I strongly suggest Shopify if you're like a total Noob at designing websites and coding we're going to use
31:12 Shopify and this is actually the first time where I'm promoting my shopy affiliate link and guys I only make money from the affiliate link if you guys make money I don't make any money if you sign up so it's in my best interest that you guys make money with my content and I don't have courses I don't have groups I don't have communities nothing so yeah I would appreciate M if you just use the link and it's a win-win situation for all of us so just copy that link paste it onto Google and then we're going to sign up now so it's £1 a month which is perfect and I believe the free trial is for 3 days so we're just going to enter our email address which was clone1 ROP gmail.com and then start free
31:58 trial I'm just starting where would you like to sell online store reach social media on products my store be located in UK and then create Shopify account so now I'm just going to sign up with Google CL in one row continue oh my God we're setting it up nice so get ready to sell setup guide use this personalizing guide to get your store up and running find product to sell so we're just going to leave that trial pop up there find products to sell so the first thing we're going to do is actually install the DS's app which is the Fulfillment app you're going to use to connect AliExpress with Shopify and
32:46 it basically just automates the entire process for you and is free forever and I also have an affiliate link for this but I've actually only made like one pound from it so is up to you guys if you want to use it but as it says here free to install and it should say free forever but I'm not too sure and then I use advance cuz it's just 1990 a month so let's just install this and then click install so we're just going to create a new DS's account with the same email I do want to save this password because DS's actually never keeps you logged in so it's always good to save your password uh login off for to buy yeah
33:33 confirm okay and then we're just going to do the free plan for now get started set up yeah link and authoriz to AliExpress we also need to register to AliExpress as well so click the register create a new account email here create an account slide to verify save that then go to our email nice so we got an AliExpress account DS's account and Shopify account now now offer so that sign in to get yeah I don't believe I need take anything I just clicked off Rize and now we're in nice so we have an account now and what
34:19 we want to do is go back to our AliExpress product that we had before you want to install the DS's Chrome extension so you have this button here and you just click add to DS's confirm it'll be importing and this will be our first product imported into DS's so we go to import list and it should be there and it is so that's our first product imported now we actually want to just go back to our sheet here take this off and we're going to choose a free theme on Shopify now so go to our online store and this is where you make make all your changes to your store so we got a dawn theme installed and not going to lie you don't need to use a paid theme when
35:04 you're starting off it doesn't really matter it's all about the content and your products and also your marketing strategy so we can just use the dawn theme but let's check out other themes down here uh popular free themes so like there's this one Spotlight that that this one so yeah we'll just stick with the DOR theme and we're going to press customize so we're going to go to this first this setting here enter our logo so you just want to create your own folder here called your business name so minus CL one row and you want to create new folders so this one would be like brand assets so brand assets go in here you
35:50 can actually change the names if you wanted to as well so this will be like clone one row and then and then there's other folders that you need in here like marketing business there's all sorts of folders but as you build your company you'll just start adding more folders into here and keeping everything organized so now that we're going back into our shopy store we're just going to upload our logo so clone mon row and we also need a fav icon so the fav icon here is the icon you see this little small icon you see at the top next to each website name so we're just going to actually create that as well well on canva quickly shouldn't take too long if I just go back to the homepage we just need this
36:38 one duplicate page and just use the CNM literally guys that could be your Fab icon like it really doesn't need to be fancy at all um what we can do is have a shape in the back so maybe like a circle and we can do our soft pink color here hello okay there we go CM produce the spacing on that
37:27 perfect and now download this download page two only done download and you see guys like that's why I say I'm very skilled for Drop Shipping because this could take hours for someone but for someone like me who's very skilled at Brand Design This is just like easy peasy for me that goes into brand assets as well going to go back here fav icon Chloe Monro there upload and now you can see the benefits right and also saves me money because I don't need to pay people to design my logo and stuff like that uh we could increase this logo
38:13 width maybe 160 yeah that's better uh now we can do colors so there's color schemes now I'm not too sure what color scheme I want now because I don't know what is what so we're going to leave that typography we're want to change this and so the font we're going to use is DM serif display DM Ser display and hopefully they have it okay I don't think they do but this one looks similar so let's change that to bold okay we're just going to leave it as that for now that's actually okay and then the font for the body or the paragraph text can be be
38:58 Poppins or I don't actually like how these product titles are the same font as this one so I'm going to have to change that down the line page wd200 space between template sections this is very crucial I love spacing in my designs uh because it just gives your user room to Just Breathe if everything just squashed together and there's too much information on the page they just don't know where to concentrate or focus on so it's always good to have space in between your content uh horizontal space animations wow there's actually a lot there's so many like settings for this theme that I don't have with my theme that I paid for
39:45 uh but we'll switch off animations border for buttons so I actually like this so we'll leave this for now cuz there's actually quite a lot and then we're going to go to sections so for our homepage we need an announcement bar so we can actually change this to Welcome to our store okay so this one it'll be like free worldwide shipping as our first one and then you could just have a link to your shipping page and then we want another one where it's like use code uh save an extra 10% off with code love right or something like
40:33 that and I kind of want that first actually I really don't like this font already so we going to have to change it I don't know why they've done that because popins yeah popins for now we'll just stick with popins for now the heading font that I want to change is just like the main header fonts not every single header so we're just going to leave that for now go back to sections and this image Banner so announcements bar is done and then what's our header so our header is connected to main menu so the main menu is home catalog contact now this is actually going to change look at other websites so if you go on Chloe you can see it says shop Mas art and then you go
41:21 to pop ring is best sellers all products necklace Rings keychain earrings so that's what you kind of want to replicate onto your website and then you can actually change the menu when you go back to the shopy home screen but for now we'll just leave as that and we'll have to drop down okay UNSC scroll up yes okay that's fine enable language selector enable country select show Avatar okay Center yeah that's fine nice so with this image Banner so browse our latest products let's see what other websites are doing for the main Banner Handmade by us
42:09 personalized by you so this actually quite cool so I'll just Ste this go on chat GPT uh rewrite this hero Banner headline for my e-commerce jewelry store crafted by us personalized for you oh expertly handmade handmade by us Uniquely Yours crafted by us customized by you made by you just something like that right crafted by us made by you we're just going to change that to medium and we're going to need a picture for this so first image and second image and I'm going to assume that the first image is
42:54 desktop and this is mobile but we're going to have to check that Banner height medium yeah that's much better middle Center yeah perfect okay so now we're going to have to design our banner and so usually I use Photoshop because it just allows me to customize more but I'm going to try use canva for this example here I'm just going to do custom size we're just going to do 1,200 by 570 paste that in wow is it's spot on and this will be our hero Banner V1 and then DT for
43:39 desktop so we got our text there and Shop all button which is going to be on Shopify and now we need to design something for the background and we're going to go on other people's websites and see what they're using for the hero Banner so this one is just straight upper bag we got pop ring the show Cas in their case with a lot of like customer images in the back and I just want to see other stores now so tiffany. co.uk is using an animation of the jewelry wow okay I see so it's like a solid background with the with the bracelet as the main focus case bade is also a video of like
44:25 multiple products and it seems like yeah everyone has like this solid background gradient with the product in shot now the problem is we don't have photos of our product so what we're going to do get this like background as the gradient shapes perfect and then we'll do gradient now this gradient you have to be very very careful and subtle with it guys so a lot of you guys might use like like flashy colors and stuff like that but even this like yellow to Pink is really like bad I also want to go back to cooler. co and check out our
45:13 color palette so we're just take that color put that in here put that in here and then just drag down a bit and you see how subtle it is like you can barely noticed the gradient but it's there and now let's see if we can change this a bit let's see which one's better yeah see there's multiple ways and it looks nice right so we got that now we need like the product so let's go back on AliExpress and see if there's any product images that we can use um usually it's in the view more here and it's looking like there's
46:00 none okay so there's that [Music] one what we need is this image here copy that put that on here now the problem is with this picture here it cuts off right so that is a problem now what we can do though is actually just have the gradient of one side so just left and right like that and the text will be on this side of course so now with this we also want this picture in there too yeah see the thing is with canva I don't usually use it so I don't know how to
46:47 like remove the background stuff I'm pretty sure most of these tools are like paid for as you can see it has a crown and that's why I don't really you like to use Cana because you do actually have to pay for it and they don't properly remove everything so I'm just going to remove it myself okay so let me show you guys how to edit it on Photoshop so I'll just remove this quick selection tool add these back in so I can delete it as well and then minus this make sure none of it is cropped out reverse selection and now we have it so that's
47:34 it there then we're just going to export this as PNG here image one photo track this in so something like that will do uh just for now however you get the gist right you want to look at other websites find a hero Banner that you think will work for your website see if there's a trend and then replicate them so now we're just going to export this download and when we download this and then we're going to save it into the website folder so create a new folder and it will be website at
48:20 assets so that would be dragged in put that in there as well and then we're going to go back to here on Shopify and add the image so now we're keeping everything organized we're working our way through the website and that is the only Banner you really need to design to be honest and so we're going to have to change this to Middle right yeah okay so you can see it's like not perfectly in the right Square so we're going to have to change it show container on desktop what's that okay that's actually not too bad but the theme needs to change and then image of p overl is
49:06 0% yeah and then we're going to change this theme yeah something like that much better okay so that's for that and then let's see how it looks on mobile so it looks terrible so we need to see what the size is for mobile it looks like it's a rectangle and slight slightly longer in height so copy that create new design I'm going to do 900 width and 1,100 height I think that's a bit too much but we'll see so we need a dead in the
49:52 center so something like that um we'll just save it as that and see how it goes and then MB for mobile let's see how that goes okay I don't know what that is so that's that doesn't work so remove image connect Dynamic Source I'm not too sure why that's not working yeah that's unfortunate because it's designing it for desktop but we want this Banner to be mobile responsive we're going to have to come back to that so featured collection so we could have like best sellers here and it's actually quite
50:40 easy to design this all you have to do is go to another website like P ring and see what he has so he has 50/50 50/50 module another 50/50 got testimonials create your own personal jewelry and that's it so Chloe has just lots of banners free banners Tiffany and Co has like multiple products two featured collections shop by category which is very good so we can actually have shop by category we'll leave that for now add another section so we could do image with text so like 50/50 just like how they had it so there was is a shown off
51:27 our Fluffy Friends our new way to keep your dog close to your heart so this could literally just be a new way to keep your loved ones close to your heart now you and your family can celebrate your best friend now you and your partner can can be together forever with a simple face reveal necklace and then headline will be shown off our Fluffy Friends a neat way to take your pet with you
52:15 um the perfect gift for you button label button and it will just be it's either shop now or design your own so there is personalize your own mine could actually be the same so personalize your own and then it'll be of course the product page but there's no products out there yet and I actually don't like this color so we're going to have to change that later and then of course the image we're going to have to change the image as well so this image here I'm just going to put this one for now but you really want to design assets for all your 50
53:01 images 50/50 splits so add section we want this one again however I want to see if you can flip it around and I don't know if you can small medium image image second there we go then we want another 50/50 so this one is actually featuring The Necklace this one's featuring the Rings so you get to just guys you want to like feature maybe a product or maybe it's a USP or something about your products and just include 50/50 and then we want another section where it's like featured collection and it'll be our best
53:49 sellers of course right now we don't have any products for this but once we populate our store we can add our best sellers here and we could also change it so maximum products to show like six so five maximum products show five five make products full withth we all yeah solid button okay so we can leave that now and then you just want to see what other sections they have that you can add to your store like this colage is actually pretty nice and it could be like a feature product right and oh so this is a multirow and this is why I say like the DOR theme is actually pretty decent there's so many modules that you
54:35 can use a video module as well your blog post so that is your homepage now you can always add to it just by going to other storees and seeing what they have like this one is a review section however I believe you can actually add that in once you install a review app like judge.me and this one here's a 50/50 feature so let's see if we have that as well I think we might do let me see okay I don't think we do actually however it won't stop us from using this collage it's actually quite nice and what's his headline create your own personalized
55:21 [Music] jewelry the thing is just leave it for now put that small and then select image you change your product Etc and then that's your collection so this is actually perfect once you populate your store with more products it's going to become more branded and this is why I say you're going to need some web design experience because you're going to design like pictures for this going to have to edit product imagery so they suit your Brand's look and feel and stuff like that so now that's let's just say your homepage is finished it's time to actually build out your product pages but for now we're going to have to import the product to your store because
56:06 without importing a product to your store you can't edit a product I'm going to go exit and I also want to show you guys how to change your navigation and how to create collections for your products so we want to click products here and go to collections we're going to need to actually import our product to our store first just going to push this to store and then not make any changes which isn't what I recommend but for this scenario here we're just going to import it to our store so once it's imported you can see it in my products right here so now we have to go back to our shop fire store and edit our product so this product here so we're just going to add this vendor to uh Chloe mon row and then product
56:55 type we're just going to have it as necklace click and we're going to add the tags into this as well so necklace jewelry save that and we should actually add custom and personalized in here too just because we may need it for later so now that we've organized our product a bit on this side here going to go back to here and choose product is it type product typee yet necklace there we go and it works because there's actually product in there and then we can add other conditions and basically what all conditions means it must match all of
57:41 them which we don't want for shop all we want just any so this one could be bracelet rings and earrings just save that see if that works okay nice and then we want to create another collection and this will be necklaces automated any condition tag equal necklace or necklaces perfect and this have one product as well and then you want to create a collection for every subcategory there is on your website so for mine it will be best sellers which I should actually create now best sellers create automated and then we're
58:27 going to change this tag to show as best sellers and go back to this product page and add best sellers to here nice and we should actually put necklaces as well here with an S and then go back to here save best sellers and you can see they picked up that product so now we got three subcategories and then we're going to have more because we're going to have rings bracelets and earrings so to change our navigation at the top of the website we're going to go back to online store and then click navigation here and then it's the main menu that we want to change so the main menu we're
59:12 going to delete the home because we don't really need home people know to click the logo to go back to the homepage and this one it'll be shop all and all products it actually works to be honest delete contact and then we're going to click best sellers then we're going to have uh necklaces and then you get the gist and you add like earrings here of course there's no actual link right now so we can't actually create it but we'll just link it to the homepage
59:58 for now and then we got and bracelets link it to the homage and then necklace earrings bracelets I keep forgetting which rings I always keep forgetting one of them perfect and of course if you want to add a contact at the end you can I mean here is support so you actually can add support into the navigation bar and it'll be on the pages we'll add that to the main menu and then click save so now that when you actually go back to online store and click customize your navigation bar will change to this and that there looks a
1:00:43 lot more professional than what it was before so now that we've created our homepage and we've also updated our navigation bar it's time to actually edit our products and start styling out our product pages because that's actually the most important part to your website and then after that we're going to have to add policy Pages make sure our cart page is optimized for sales and then yeah we're nearly there guys hey guys so it's day two and we just going to go back to editing our website and whilst I was sleeping I was thinking about it I should really just fix the desktop and mobile responsiveness for that herob banner and it's just as s simple as this guys you just go on YouTube type Thor desktop mobile responsive banner and people will show you how to do it so I found this guy
1:01:30 here called onhow and he just walks you through the entire process and his code is literally just here just take this code here copy it and then you want to edit the code so to do that you want to go down here then click edit code and you're going to search for I think it was section image banner. CSS this once you search for this you're going to go all the way down to the bottom and you're just going to paste that code in so I've already pasted it in here just to test it beforehand and it works so we just paste that 20 line code in there click the save button and then we're going to go back to our store so then go back to
1:02:17 customize and that's just a little bit of hmil CSS and basically what he's done is changed the second image to act as the mobile image so I've already added it in here as you can see her Banner V1 mobile and then if we go back to the mobile view you can see is responsive and just like that we've learned a new skill so simple guys and if you really want you can try understanding the code so that in the future you know how to apply it to other like parts of the website and then sh by category the per GI for your loved ones and then we should actually just find some images for these ones here and usually what I like to do is go on AliExpress and see what other images they have and it looks like this Supply
1:03:04 doesn't have much but then look at this one here so this Supply actually has images so we got um an image downloader Chrome extension here let's see if it picks up it doesn't so I'm going to have to try download these did they put it down here no they didn't so they only put the pictures up in this image Carousel here which is kind of annoying I just realized this one actually comes in boxes not bad so this is actually not bad Supply as well let me go to their store security supplies a store 2.1k 96% 2020 not
1:03:50 bad they got a whole photo projection jewelry set here only four pages of products though which is H not a lot to be honest we'll just add this to DS's for now and then that's basically our bookmark and it's just a place to store all your products and once you've imported DSS you just go back to DS's refresh your import list as you can see we've imported it and we can actually edit the product from here then go to images and download the pictures from here as well so I believe I can just hit the download button okay so now that we downloaded the photos we're going to extract it from this
1:04:36 file so I've actually organized it a bit more added more folders so we now have images delete that wind R file and let's see so that one has text we don't want to use that and there's this one here which actually works go back to this page here click on this change image so now we want to upload the image to our website so I believe it's this one and of course this is just the first apply that I found what you want to do is spend time going through AliExpress Google other Drop Shipping sites and see if they have better images that you can use for your website so this one sits here and then
1:05:24 we want to change the text so let's go to other websites and see what text they're using engagement um so icons CL and see what other are there doing wow so this is a nice peachy color that I was thinking about so this one's called Bloom Boutique and they also have the custom images now I'm not too sure how there one works but let's go to their homepage so discover our Most Wanted personalized necklace top sellers okay so I'll probably just
1:06:13 do ni you just want to see what other people writing about their jewelry and see if you could take anything from their Pro descriptions and add it to your website delete this link nice label shop necklaces um it will be collections to necklace collection perfect and I actually want to change
1:06:59 this we need to change these colors because I don't like the scheme so solid button background yes this one is what we want to change and what we want to use that pink we had so either this one or this one so let's just copy that solid background color and to be honest that one is actually quite light so we need to see if tole it so that's not too too bad however you can go on coolers and pick a darker color from the same shade so you could take that one for example see how that this one works with a white text now that's a bit better and then we're going to go back to this one
1:07:45 here cuz this one doesn't actually have a link for the button so personalize your owns I'll just do okay it doesn't have a product but it would actually go straight to the product page but we're just going to put it to necklaces for now so as you can see our website is slowly coming together we make our way down so subscribe to our emails let's see if we can change this usually what you want is like unlock 10% on your next order and then you want to also see what other people are writing for their signups so P ring doesn't have one Tiffany doesn't have one Kate spay sign up to mailing list
1:08:30 here and Blue Boutique doesn't have one and even for me the email sign up in the footer actually doesn't work too well on my website I think the conversion rate is like 0.5% based on all the visitors that visit our website so this one's not actually too important so we'll just do unlock 10% on your next order for now so that's our homepage finished so we go back to to our guide here so we got our dor theme so Builder store for Shopify we done a bit of that use canva yep import products so this is what we need to do uh we haven't built high convert landing pages create the homepage we have policies not yet story note check shipping settings so now we're actually going to import our products properly
1:09:17 cuz before we imported it it was just rush but I'm going to show you guys how to import a product properly so I'm just going to show you guys with this new product here so we want to click edit so we want to make sure that the name you have for your products is the one you're going to use so let's see what they're using here so this one's like family Eternal ring and birthstone personaliz necklace PP ring is using let's see pet face necklace very basic graduated link necklace so it's quite short there ones and this one's a bit longer go back to DS's and we can do
1:10:13 personalize something like that so we could leave that as for now necklaces and type just necklaces again tags necklaces and usually I add the tags on Shopify so we can leave that for now and then leave the weight Dimension Etc cuz we don't really need it then go to variants and you see all the variants here now the problem with this is that there's too many variants on one product and it's best to actually split this cuz otherwise there's just two many and it'll confuse your customers and they just won't know what to pick so what we want to do is just group it by maybe design so if it's a heart-shaped one so
1:10:59 it will stay with the hearts so that's heart heart flower heart so we will so there's a few heart ones that we can choose so what we're going to do is actually delete the ones that we don't need it was more intuitive before this update but we're going to tick all the starles for now and then untick the ones we want it's a bit silly the way they've updated it so style two we want to keep and take that one sty three we want to keep style four sty eight uh this one
1:11:47 11 one look9 cool so the rest of these we're going to delete so now that we have those tick go to action delete variant confirm and now is narrowed down to Hearts only so we're going to go back to the products then change this to Forever Love personalized photo heart necklace because now that we know that we have heart-shaped jewelry only for this product so we're going to just name that heart necklace oh wait they have a shi from as well from the US and China CH okay we'll just delete the one from the US for now and we're just going to ship straight from China so delete
1:12:34 variants and if you get orders from the US you can actually just link it to the US variant if you wanted to delete all this delete all that images we going to have to untick all the ones that you didn't import in so all these AR heartshaped so we're just going to unti them and then we're going to click save now the problem with these products here is that we're going to need a way where they can upload a photo for the necklace and I have never actually done this before so we're just going to have to find an app for this and then now that's
1:13:20 done we're going to push this to store and then we' got a pricing rule here so before we push this to store we actually want to check this pricing rule so we're going to head down to settings so they actually have uh set the price template here so store currency pricing Rule and we want our store currency to GBP curreny exchange rates just going to save that if you're in the US then you can leave that as USD but cuz I'm from the UK I'm going to keep that as gvp and then there's a basic pricing rule which we're going to use so product cost times let's do 300% and then we'll do a compare at
1:14:05 times uh 400% now that that rule is set we could go back now that we're on input list again we just push this to store we've got our pricing Rule now hit push to store and you can actually see like related Hot Products here as well like this one here and there's so many custom jewelries or cool jewelries that you can actually start selling so this one isn't that great cuz it's 4.2 what you want to do is just go down look at the reviews and see what the reviews are saying and then just add this to DS's for now because we're not focusing on that however we're just adding more products to our store as we go along and then go back to my products you see it sits here and then
1:14:51 we can open install and when you press this button it's going to open your shop store to that product page so as you can see forever love personaliz photo necklace and if we go down search engine listing and you see the URL handles here and if you change the like title like to necklace necklace or something like that the URL won't actually change with it so whenever I change the page title you want to come back down to here copy the page title and just enter it in and click save and that will just save that we'll just leave that for now and I'm not too sure if this the correct price so what I usually do is Click bulk
1:15:37 edit and then in the top here go to columns and then compare at price and now you got the price and compare at price so we're going to go back to an AliExpress and check the pricing so it's 4 plus a £261 shipping to the UK and let's just say you're selling to the us as well you want to check the shipping to the US and see how much it costs so it's £387 4 to the US or you can actually have the cheaper one which is £311 so they actually have multiple options here and this one is shipping from the US which is quite cool and you can see they're using USPS but what I would do is actually just average it out so £387 + 411 just
1:16:23 roughly like £8 Plus like tax like just put another one on you don't really need to be accurate and so 9 * three which is £27 now you also want to look around and see what other people are charging for their necklaces so pop ring is charging £38 for his Bloom Boutique is £29 so it's around £ 29 to £37 so what we can do is just select all of this and just let's do like 52.99 change this to about 45 let's just see what the so is actually 53 to 37 so we can probably get away with 50 to
1:17:09 33 and we just hit the save button there now you've changed all your prices in one go we're going to go back up and make sure the tags are there so we would just put best sellers custom jewelry personalized as well and then we want to also put hard in there and maybe how is silver play it oh wait I type that wrong silver play it goldplated and Rose goldplated and then we're just going to delete this but we're going to make sure to make a note that it's 45 cm 45 cm but you also want to convert this to inches because in America they use inches so we're just simply going to go on Google 4 5 cm to Ines so
1:17:57 17.7 17.7 in and then we're going to give our variant names like the actual names so this one is beating heart two is lar isal heart was it that say linging heart we probably to change that Ling heart First Love and then flying hot okay but for now you get the gist you just want to change the option names and want to change the option name from metal color to design and then this one will be like the necklace um material maybe for now we we're going to check this late maybe just material we're just going to check
1:18:43 this later to see what the option name should be by going on other people's website now that's done hit the save button perfect and now we actually need to write a product description for this product and usually what I do with this is just go on other people's website again so like for this one got they got quite a lot here Tiffany has like one paragraph and a few bullet points poping how it works so we're probably going to need this as well how it works and then what real dog mom says about the pop ring so testimonials okay so there one is is actually quite short as well we want to add these bullet points as well as well
1:19:30 as the pro descriptions so it's time to write out product descriptions and back when I started AI was not a thing but now that AI is a thing I tend to just rely on chat gbt to write my descriptions now the thing with chat gbt is what you input is going to be what you output for example if you going to just give it a on line input it's just going to give you the most generic and basic product descriptions out there so as you can see here I asked chat gbt to write me a pro description with the Ada framework now if you don't know what Ada framework is it's basically attention interest desire action and there's multiple Frameworks out there that you can use for this example we're just going to use the a of framework for my forever love personalized photo heart necklace where customers can add their
1:20:16 photos to the necklace the six heart-shaped pendants to choose from and
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