Brian Tracy | The Phoenix Seminar | Complete in HD and English

0:18 hi I'm Brian Tracy and welcome to the Phoenix seminar on the psychology of achievement have you ever wondered why some people are more successful than others why some people earn more money are happier have better jobs better relationships Better Health and seem to get far more out of life well when I was 15 years old this question began to preoccupy me I've spent over 25 years I've traveled in over 80 countries I've worked at 30 different jobs and I've spent by my own estimate about 30,000 hours in study to try to find the answer to why some people are more successful than others and you know something I have found that this is one of the most studied subjects in the world that there's more information available on it today than has ever been available before and that today we can say with complete confidence that success is as

1:04 predictable as the sun rising in the East and setting in the west today you can be more successful faster than you ever dreamed possible if you will do two basic things number one make a decision to exceed all your previous levels of accomplishment make a decision to be successful and to achieve your goals whatever you construe them to be and number two learn how this seminar has been assembled in order to teach you how since we put it together several years ago over 150,000 men and women have been through this seminar in one form or another and many of them have said it's like getting a brand new chance at life one gentleman said to us it was like getting a blank check on the future we're going to teach you in the next few hours some of the

1:50 most important things that have ever been found that have been discovered and rediscovered that go back 4,000 years into History Science religion metaphysics Psych ology philosophy and all esoteric fields of study have come to the conclusions that we are going to talk about in this seminar if you will just use some of the things you learn in this seminar it can dramatically change your results for the better now in studying the subject of success one of the things we have to do is put some preconceptions aside one of the things that I began thinking was that in order to be successful you had to be especially intelligent or you had to have a great education or you had to be terrific looking or you had to have context or you had to have luck do you know that these items have been examined thoroughly and there's no correlation at all between success and intelligence

2:37 education luck contacts and appearance they are helpful in some cases but there's no direct correlation success is based on other things now before we go any further let's talk about what we mean by success when we look at the difference between animals and human beings we find that animals have what is called a survival Instinct animals work to get enough to eat a place to sleep to reproduce their species and then they either hibernate and or die human beings have what you might call a success Instinct a success Instinct means that human beings are driven internally to succeed that it is as natural for you to be a success and to want to be a success as it is for you to breathe in and breathe out that success the drive to be

3:22 and have and do and more to fulfill your potential as a human being is an absolutely essential part of your being that we never are satisfied as long as we're alive we always want to have more we always want to be more we always want to do more the question of course is why is it that so few people achieve things in life let's talk about what the success Instinct Embraces now I have looked at this for years and years and in my estimation success can be broken down and put under seven categories there are seven ingredients of success and if you have these seven everything you could ever want in life can be put under one of these categories so let's look at what we're talking about number one starting point of success top of the Hit Parade throughout all of human history is peace of mind Peace of Mind means that you feel content at peace

4:10 relaxed inside peace of mind to a great degree means freedom it means freedom especially from Fear Freedom From Fear freedom from stress freedom from anxiety Freedom from Want freedom from lack freedom from negative emotions freedom from guilt and so on but peace of mind is the first and most important ingredient of success why it's because if you get anything else in life and you don't get your peace of mind you won't even enjoy it number two ingredient of success health and energy health and energy Health means that we have the health we are free from sickness freedom from disease Freedom From Pain freedom from ailments and so on but also energy we mean vitality and today we know as a result of exhaustive

4:55 research in medicine and psychology that there's a very close correlation between peace of mind and health and energy is that 80 to 90% of all the ailments that the human body suffers including most of the reasons why we die before our time have to do with disrupted Peace of Mind psychosomatic medicine is based on the discovery that psycho the Mind makes Soma the body sick so therefore as we strive for higher levels of peace of mind we almost automatically have better levels of health and energy now the third ingredient of success is loving relationships loving relationship ship means that we have the ability the capacity to enter into long-term loving relationships with other men and women it means that we have the ability to give of ourselves to love and to be

5:41 loved and the ability to enter into loving relationships is an essential part of Being Human it is the one essential characteristic of our humanhood and when we look at loving relationships you'll find that almost all of the problems you have in life about 80% 85% of our problems in life as they say talk back that 85 5% of all the success you'll ever enjoy in life is going to be determined by how well you get along with other people the quality and quantity of our relationships is the true Mark of how well you're doing as a human being and as you know that problems within your relationship starting from Early Childhood all the way up through our adult lives disrupt our health and energy disrupt our peace of mind if our loving relationships are stable usually our health and energy is stable and we have great peace of mind now how do you measure loving relationships well one of the simplest

6:27 measures that you can use is simply this it is is to ask yourself how much you laugh with another person how much do you laugh because you'll find that the first thing that enters into a happy relationship is laughter and the first things that leaves when the relationship starts to go sour is the laughter laughter because it is a completely spontaneous expression of life is the true Mark of a healthy personality and a healthy relationship as as you know from your own experience now number four ingredient of success is fin Financial Freedom Financial Freedom means that you have enough money so that you don't worry about money now some people have a tendency to say well success is just simply a matter of money

7:13 and they're not interested in money but the fact of the matter is that money is important it takes money to buy clothes and books and to go to school and buy medical attention and to travel and to have all the good things in life and every one of us in order to be a success has to reach the point where we know we have the capacity to earn enough money so that we don't worry about money we have to reach the point where we can turn our minds to other things higher things to our relationships to our health to the uh Improvement of our minds to the expansion of our emotional and our spiritual life but we all have to have the ability to earn more money and the great majority of people unfortunately don't earn enough by their own estimation in this course you're going to learn how you can earn virtually all the money that you want in

7:59 the course of your lifetime if you're willing to make the efforts and to pay the necessary price now the fifth ingredient of success is worthy goals and ideals worthy goals and ideals sometimes when we talk about ideals we mean values and we know that values really lie at the core of the human being what your values are determines almost everything that happens to you worthy goals and ideals are what give us a sense of meaning meaning and purpose Dr Victor Frankle the founder of logo therapy concluded after a lifetime of research that we as human beings need meaning and purpose we need significance you need to know that you're doing something that's important you need to know when you get up in the morning why you're getting up you need

8:45 to believe in what you're doing you need commitment you need involvement you need dedication you need excitement in life so therefore worthy goals and ideals are critical and worthy goals and ideals of course that are consistent with your values what we have found unfortunately is probably 80% or more of people have little or no values they have no sense of direction they just wander they do whatever what whatever someone else wants them to do and and this is a major problem that contributes to unhappiness the sixth ingredient of success is self- knowledge self- understanding self- knowledge self- understanding what does this mean well it means that you know and understand who you are why you do the things you do what makes you tick it also means that you

9:31 have self-honesty it also means that you have the character and the courage to face yourself honestly and squarely as Shakespeare said warts and all you have the honesty to face your strengths into weaknesses you have the honesty if you like and the Integrity to look into yourself to fully understand why you do what you do what makes you tick and in this seminar by the way we're going to give you an enormous amount of information on why you are the way you are and how you can change it in a very positive way if you're not happy with it now the seventh ingredient of success is really a result and it is a sense of personal fulfillment it is a sense of personal fulfillment what Abraham maslo called self-actualization self-actualization is the feeling that you are becoming

10:18 everything that you're capable of becoming self-actualization means that you feel every single day that you're moving toward the Fulfillment of your inherent possibilities and self-actualization comes as a result of having worthy goals and ideals having loving relationships having a high degree of self- knowledge and self- understanding which generates health and energy Peace of Mind loving relationships and so on now the interesting thing is the tragedy is the great majority of men and women today achieve so little on a score of 1 to 10 in terms of human potential the average person is functioning it Far Far Below what they're capable of on a score of 1 to 10 the average person is scoring perhaps two or three on most of these scales 84% of people working today are underemployed in that their jobs do not fully tax their abilities and their

11:05 potential 80% would rather be doing something else in a study of married couples what we found was that 38% of married couples would rather be married to someone else uh We've also found that the great majority of people in our society after a lifetime of well-paid work retire broke they retire poor they retire on pensions only 1% become wealthy only 5% become financially independent 15% % have some savings and 80% are dependent on others the average savings lifetime Savings of a retired couple in America or Canada today is less than $660,000 that's after earning between half a million and a million dollars in an average working Lifetime well why is this the number one reason is that we come into this world without an instruction manual you can go through your entire education and never never be

11:52 taught anything about success I personally believe that there should be a course on success in every single grade level in every single School in every single college and university we come into the world like a computer if you can imagine a computer imagine that you bought this beautiful sophisticated computer and you took it home and you took it out of the box and you set it up but you had no instruction manual that you had to figure out how to work out this computer all by yourself or imagine a com combination lock being given a beautiful combination lock that is on a box that contains everything that you ever want but you don't know the combination we come into the world with no instruction manual and we spend our whole lives trying to figure out how to do things right well the key to success is first of all what we call you understanding learning how to do things right and this course is an instruction

12:38 manual on success you'll be able to get more out of yourself as a result of this course that you can possibly dream of today the second ingredient is e which requires effort there are many people as you know lifelong students who study and study and study but they never make the necessary or the correct efforts the middle point is a multiplication sign and understanding multiplied time effort equals results in this course what we're going to do is we're going to dramatically increase your understanding we're going to give you the tools to dramatically increase the effectiveness of your efforts so you're doing not only things right but you are doing the right things and you're going to dramatically increase your results many people have taken this course and been able to earn more in the following year

13:23 than they earned in the previous five many people have taken this course and been able to make more progress in one or two years and they made in their lifetime to date it is not unusual for a person to take this course and double or triple their income within a matter of a few weeks or a few months simply by applying some of these principles now do these principles work these principles are the basis of all success and achievement in adult life every successful man or woman uses them to some degree every successful man or woman practices them consciously or unconsciously what we've done is we've developed them together in this seminar program as a system very much like a process of learning anything that if you will take it if you will use it if you will apply it systematically if you will put it into action and you'll work with it consistently for even a short period

14:10 of time you're going to start to see changes that are absolutely marvelous it is my contention that you can be have or do anything that you want in life you can grow and expand and fulfill your potential you can earn more money you can have greater peace of mind you can have more health and energy you can have better loving relationships you can have Financial Security you can have a sense of personal fulfillment you have a great feeling of Peace inside simply by following what's in this course so please come with me let's go and let's begin to explore everything that you're capable of doing let us look at what you may be in terms of your future

15:02 session two seven mental laws the starting point of self- knowledge is to recognize this wonderful fact is that you are extraordinary you are unique the odds against there being someone exactly like you are over 50 billion to one that every single part of your body and anatomists and physiologists and doctors have demonstrated that your blood composition is different from any other person that has ever lived your fingerprints are different your limp prints are different even your ear prints are different even your toe prints are different from anybody that has ever lived you are different from anyone else and self- knowledge begins with accepting that you are a unique and special individual and that you have the capacity to do something wonderful with your life now that being said you are also the same as everybody else with

15:49 respect to certain basic principles throughout the history of mankind the most intelligent men and women who have ever lived have sought answers to the question of the human dilemma what can people do in order to change the quality of their lives their relationships and their results the great philosophers the great metaphysicians the great Scholars have pondered over this sometimes for their entire lifetimes in our Century I know men and women who spent 10 20 30 40 even 50 years studying success and achievement to find out what general rules and principles we can draw upon to be more successful the first thing that we have to start with the basis for this entire course the psychology of achievement is this is that you are a mental creature the only thing that

16:34 makes you truly unique is your mind everything else you have in common as Eugene O'Neal the playright said with a horse or a pig your mind is what makes you unique your body simply carries your mind around and just as electricity works on laws of electricity and physics works on laws of physics and nature works on laws of nature there are certain mental laws that Det determine everything that happens to you and these mental laws are as inexorable as the laws of gravity they work 100% of the time and every single success you have in life comes from living your life in harmony with basic mental laws and every problem or difficulty you ever have in life comes from living your life out of harmony with those basic laws now mental

17:20 laws work 100% of the time like gravity works 100% of the time what they say what it means is that if you step off a 10 story building in the city where you're living or in London England or in Lima Peru you're going to go Splat on the sidewalk whether you know about gravity whether you believe in gravity whether you agree with gravity or whether gravity is convenient for you it's going to work on you nonetheless the mental laws are exactly the same and in this course I'm going to introduce you to about 20 mental laws some of which are more important than others but all of which it is critical for you to understand now let's start with the first of the mental laws the first mental law and by the way these laws have been written about and studied for Century after century and many of them have been tested in our leading universities research institutes

18:08 and think tanks in the last few years and found to be as true as they'd ever been imagined to be the first law is what we call the law of control now the law of control is very simple it's the basic law and we'll come back to it over and over again it says simply this it says that you feel good about yourself you feel positive about yourself to the degree to which you feel you are in control of your own life or you feel negative about yourself to the degree to which you feel you are not in control of your own life all you have to do is look at your life today and ask yourself what parts of your life do you feel the best at what parts of the life do you feel your life do you feel most in control you will find those are the places where you are the happiest and since the Supreme human good is to achieve a state

18:55 of Happiness which is expressed in peace of mind and health and loving relationships control is absolutely essential psychologists today call this the difference between an internal locus of control which is feeling that you're in charge of your own life versus an external locus of control which means the feeling that something outside of you your bills your relationships your job your health are somehow controlling you as a matter of fact locus of control research and there are many tests that you can take to determine where you are are on this chart in terms of locus of control and what areas of your life you feel more in control and less in control people with a very high internal locus of control are high Achievers they are more successful they're more

19:41 self-determined they're happier and many of things we're trying to do in this course is to give you a far greater sense of control of being in charge of every aspect of your life now control begins with first of all your thoughts interestingly enough your thoughts what you think about things and how you think determines your values it determines what is going on inside you once they are stored away your thoughts determine your feelings it's how you think about something that determines your feelings whether you are happy or unhappy whether you are scared or uh confident your feelings then determine your actions so we start off with a law of control saying that the key to success is to feel that you are the master of your own destiny that you're behind the steering

20:27 wheel of your own life you're charge of your life by taking full and complete control over your thoughts your thoughts will control your feelings your feelings will control your actions and your actions remember there always your actions will determine your success or your lack thereof so the law of control is important now as opposed to the law of control we have what is called the law of accident now the law of accident is really a metaphysical principle it is only a law like a traffic law or like a legal law to the degree to which we live by it consistently the law of accident is what about 80% of the population live by plus or minus the law of accident simply says that by failing to plan you're planning to fail failing to plan is planning to

21:14 fail now the majority of people don't believe that they're living by this but if you look at their lives you see that that's true failing to plan means planning to fail these are the sort of people that say well not what you know it's who you know it's being in the right place at the right time it's it's luck it's the luck of the draw and so on these are people who as a result of feeling that their life is controlled by forces outside themselves don't have clear plans don't have clear goals do not are not working persistently and consistently day by day toward accomplishing something they want and their lives just seem to drift and go around in circle like a ship without a Rudder now a person just like a ship without a Rudder A person with no Central plan is a person who has very little controls as a person who feels

22:00 that in fact they are out of control of their lives like they're falling through space with no place to to stop and these people are invariably unhappy the reason why people are negative today the reason why people are unhappy the reason why people are sick and frustrated the reason why people underachieve in life is most of them are living by this law of accident and in so doing they have no sense of control over their lives they have no sense of inner peace they have no sense of happiness and so on so we are going to show show you how to free yourself from the law of accident personally or per or permanently now the next law is what is called the law of cause and effect the law of cause and effect says that for every effect in your life there is a specific cause that

22:47 everything that happens in the universe happens for a reason that nothing happens by accident that failure does not happen by accident and success does not happen by accident that happiness or lack of Happiness are a result of cause and effect relationships that if we you have an effect in your life that you want to have more of more success more money more happiness Better Health you can trace it back to a cause and what you do is you repeat and duplicate the cause if you have an effect in your life that you want to have less of if you have problems difficulties and so on you can also Trace that back to a cause all progress in human life in human society stems back from identifying the causes of what we want more of or less of and changing the causes now the law of cause and effect of course is the iron law of the universe this is the law if you like that we can come back to over and over

23:33 again and many of our laws are paraphrases of the iron law it's also called The Law of sewing and reaping that whatsoever you seow that also shall you reap but the iron law the law of cause and effect gives us a complete sense of control if we believe that there's a cause and effect relationship that everything happens for a reason then we have a tremendous feeling of control in our lives we can identify the causes we can duplicate the causes we can make our lives anything we want the most most important application of the law of cause and effect is this it is that thoughts are causes thoughts are causes and conditions are effects C thoughts are causes and conditions are simply effects the starting point of everything is your thoughts about something it's your

24:18 thoughts about a job your thoughts about a relationship your thoughts about your health your thoughts about your future your thoughts become causitive agents the conditions become the effects that if you wish to change any of the conditions of your life you have to change the thoughts that precede those conditions you have to change what is going on in your mind now wonderfully enough there's only one thing in the whole universe over which you have complete control and that is your thoughts so if you take full and complete control over your thoughts and keep your thoughts on what it is you want make them positive causes the conditions or effects will take care of themselves with the inexorability of a law of nature now the next law is what is called the law of belief the law of belief simply

25:05 says that whatever you believe with feeling and this is the key with feeling and the more emotion you put into a belief becomes your reality it becomes your reality because you will always act in a manner consistent with your beliefs as a matter of fact your entire reality right now is simply a out outward picturing of your most intensely held beliefs if you believe something that is positive or believe something that is negative or as Henry Ford said if you believe you can do a thing or if you believe you cannot you are right our beliefs do form our realities to the degree to which we believe anything to be true our beliefs act as sort of like a screen uh they filter out any information that is inconsistent with our beliefs we have a

25:51 deep down desire inside of us to remain consistent so we're always trying to view our world rationalize our world interpret our world so that it is consistent with what we have already decided to believe we develop what is called scotomas a scotoma is a word in Psychology that simply says that we develop blind spots we do not see opportunities if we are convinced that there are no opportunities we do not see possibilities for Success if we don't believe that success is possible for us however if we begin to change our beliefs we begin to change our realities let me give you an example uh there's a story of a Young Man man who came from a small Midwestern town it's true story was reported in the psychological journals a couple of years ago he got

26:36 straight A all through junior high school and high school at the end of 12th grade he wrote his Scholastic achievement test to go to university a few weeks later he got back a letter from the University saying you have scored 98 on the Scholastic achievement test and you're hereby admitted to the university for the fall semester well he didn't know very much about Scholastic achievement tests and he thought that the 98 was an IQ score now an IQ score of 98 is slightly below average and is about 20 points below what is necessary for college level work he was convinced and he just discarded his entire High School career all the age that he's gotten he was convinced that he could not do college level work but he went off to college in the fall after the first semester he was failing or nearly failing in every subject his counselor called him in and said what seems to be the problem you uh

27:22 did extremely well in high school these courses are only one degree of difficulty uh removed from your high school courses are you having problems with uh girls are you having problems with drugs are having problems adjusting what is it he saidwell sir he said I'm doing the very best I can but you can't blame me I've only got a 98 IQ and the counselor had a file in front of me said what are you talking about he said well in my letter of admission to the university it said that I got a 98 on the Scholastic achievement test he said son that's not an IQ he said he said they said that's not an IQ that is a percentile what that means is that you scored equal to or higher than 98% of the students in the country who wrote that test you're one of the brightest kids in this University well this young guy went out he checked on the Scholastic achievement test he found it was true that the 98 was a percentile

28:08 not an IQ he went back to his courses and two years later he was in the top 10 in a 30,000 student University he was leading in all of his classes once he changed his reality once he changed his beliefs about his intelligence his reality changed automatically now an important point with regard to this is that every one of us has self-limiting beliefs every one of us believes ourselves to be limited in some way every one of us believes ourselves to be limited in intelligence creativity money-making ability I can't sell I can't speak in front of audiences we tend to think that we are not capable being on time we're not mechanically inclined and so on and so forth but exhaustive research demonstrates that talents are pretty evenly spread throughout the population that most of the limitations we have do not exist in reality they exist only in your own mind

28:56 and one of the starting points of great achievement is to start questioning those self-limiting beliefs and throw them off and act as if they did not exist and when you act as if they didn't exist slow and behold they simply disappear okay the next law is what is called the law of expectations now the law of expectations is a law that has been talked about throughout all of human history just like in the law of belief law of belief William James of Harvard said belief creates the actual fact as a man thinketh in his heart or as he believeth so is he the law of expectations over and over say what you expect you get you get not what you want but what you expect that your expectations especially your expectations about outcomes how you think things are going to turn out become your own self-fulfilling

29:44 prophecies and Dr Robert rosenfall of of Harvard University has done something like 300 experiments on expectations theory on what is called experiment Theory and he finds that your expectations have an effect on other people and events and circumstances even if your expectations are based on totally false information whatever you expect with confidence in other words if you confidently expect good things to happen surprise surprise good things happen to you if you confidently expect negative things to happen then negative things are going to happen to you that most successful people have developed an attitude of confidently expecting good things to happen uh it's called the attitude of positive self expectancy it is the attitude of the winner the winner looks

30:30 for good things to happen the winner expects to win in advance and lo and behold whatever you expect with confidence tends to come true even if the information upon which your expectations is based is totally false now let me give you an example of expectations uh some years ago Dr Rosenthal after conducting a variety of different experiments came to the conclusion that the expectations that teachers had of students was having a tremendous effect effect on their ability to learn and their grade level averages so he put together a series of experiments and then one major experiment which was tremendous he went to the San Francisco Bay area and at the beginning of the school year he had the principal call in three teachers the three teachers were told that by the principal as a result of teaching Excellence they had been singled out as

31:17 the three best teachers in the school and that they were going to be given 30 students each of the brightest students in the school identified by IQ tests at the end of the last semester they would be able to teach these students for the entire year and it was estimated by experts that these students would jump in Scholastic achievement an average of 20 to 30% over the course of that school year now the teachers were told that one of the conditions was that they mustn't tell the teacher they must tell the students and they mustn't tell their parents they must continue to teach the same way and classes were carefully monitored to make sure they taught the same way they taught before but only they would know that they had been given 30 bright student students each to teach for the whole year the teachers were delighted the teachers went out they were excited about this they worked hard

32:03 with those students they spent time after school with them they got really really involved in teaching more than they ever had before and at the end of the school year lo and behold those three classes LED not only the school but the entire School District in academic accomplishment at the end of the year they called the three teachers in they sat them down and they said well uh you've had a good year and they said yes it was great those kids were so bright they were so eager to learn they said well maybe we should tell you the truth that this was an experiment and the fact is that the the beginning of the school year we selected the names of 90 children by Lottery from the school population at large and assigned them to your class we didn't even know what their IQs were they said well well that's remarkable how could it have happened that they did so well and then they looked at each other and said well of course it's because we are the three most excellent teachers in this

32:48 school they said well the other side of it was simply this is at the beginning of the school year we put all the teachers names in a hat and yours were the first three names that were drawn so this is what it's called call a double blind experiment they held constant for everything but expectations now the expectations on the teachers were explicit we believe that you are excellent teachers the expectations of the teachers on the students were implicit they were never spoken the teachers just treated those students as though they were really intelligent and the students bloomed and blossomed and in one of the classes a student from beginning of the year to the end of the year jumped 25 IQ points in a subsequent experiment a student jumped as much just 27 IQ points which is to prove that high expectations teachers bring out

33:33 intelligence in students that is completely unheard of Marva Collins the famous teacher in the uh Chicago inner city has found that if you treat students as though they're intelligent and talk to them and work with them as though they are really bright they will absolutely astonish you in terms of academic accomplishment all right this brings us to the critical role of expectations in your life first part of expectations in your life number one and where expectations affect you expectations of your parents we have found that we have a tendency as adults to try to live up to or down to the expectation of our parents all our lives if our parents were strong and supportive and loving and kind and encouraging and really believes in us all our lives will will strive unconsciously to live a life consistent

34:19 with those expectations if our parents were critical and condemnatory and bitched and complained and griped about our grades and so on and so forth we will find that all of our life we'll have a tendency to hold ourselves back so be alert to that what were the expectations of your parents were they positive were they negative were they boosting or were they discouraging and how much are they affecting you today second area of expectations is the expectations of your boss in all of our studies we have found especially in the studies on excellence in organizations we have found that high expectations bosses have high performance work environments now if you work for a boss who's negative critical and condemn the if you work for a boss that has negative expectations or a negative attitude chances are your performance will be at the very lowest as a matter of fact if

35:05 you look at the course of your working career you'll find that the times of your life that you've enjoyed the most is working under a boss that has high positive expectations of you and your ability isn't that correct the third area of expectations is the expectations you have of others especially of your children especially of your spouse or your mate especially of your subordinates or the people who look up to you you see we have are profoundly affected by the opinions of anybody we Respect by the attitudes toward us of anybody we respect and if you have high positive expectations of the people around you especially your children they will rise to fulfill those expectations so the basic rule with regard to this is always expect good things of other

35:52 people in word and deed tell them continually I believe in you and number four core area of expectations is the expectations you have of yourself in the final analysis these are the most powerful if you have high positive expectations of yourself you'll be astonished at what it will mean to your life always expect the best always expect the best and here's a little exercise which I learned from one of my graduates one of our live seminars he found that by starting off every day with this simple little exercise and saying to himself I believe something wonderful is going to happen to me today I believe something wonderful is going to happen to me today I believe something wonderful is going to happen to me today that this little

36:38 exercise changed his whole attitude that he went through the whole day with the attitude of somebody with a confident self-expand you know that if you will do this if you will say before you go to sleep I believe something wonderful is going to happen to me tomorrow and if you'll say when you get up in the morning I believe something wonderful is going to happen to me today and if all day long you say I believe something wonderful is going to happen to me you'll find that as you go to sleep the next night and try this today it's a very powerful ex sounds a little bit corny but it's a very powerful exercise if you'll try it you'll find that when you go to sleep you will not be able to think of all the wonderful things that happened to you you'll just be surprised that that your parking spaces will open up and friends will call and you get checks in the mail just your life will

37:24 be a series of really positive happiness experiences so always expect the best I believe something wonderful is going to happen to me today and by the inexorability of a law of nature it's going to happen to you I can assure you it's happened to thousands and thousands and thousands of our graduates who will literally astonish you the effect of this corny little exercise all right the next law is what is called The Law of Attraction now the Law of Attraction simply says that you are a living magnet you are a living magnet and that you inevitably attract into your life the people and circumstances that are in harmony with your dominant thoughts in the universe we know that all of energy is in a state of vibration that everything is

38:10 vibrating even this board is vibrating your your skin is vibrating every substance is vibrating because of its molecular structure and we also know this is a law of radiation that everything is vibrating outward the process of entropy and we find that whatever you are thinking your thoughts are also a form of energy that is vibrating and radiating out from you and that travels at the speed of light so that you can affect people in circumstances at Great distances have you ever had an experience where you're thinking about somebody and the telephone rings and it's them have you ever had an experience where you phone somebody else and they say we were just talking about you it just leaps into your mind have you ever had an experience when you're in tune with your husband or wife and you think you know I'd like to go out to dinner at such and such a place tonight and you call home and they will say why don't we go to

38:55 dinner at such and such a place these are all examples of this Law of Attraction the law of attraction is considered by many to be one of the most important laws of human existence in this you will always attract to yourself positive or negative people and circumstances that harmonize with your dominant thoughts that whatever you're thinking on a continuing basis you're attracting into your life you're drawing it into your life like a magnet that's why it's so important that you keep your thoughts on what you want keep your thoughts on what you desire and keep your thoughts off of what you don't want and by the way as you advance and develop and become more proficient and more sharp with these methods The Law of Attraction will work faster for you and with greater accuracy so so be careful use it uh right the last law we'll talk

39:42 about in this session is called the law of Correspondence the law of Correspondence is a law that says and it's quoted by Jesus as within so without as within so without and what it simply means is this it means that your outer world is a mirror and that's the probably the best word your outer world is a mirror and it simply reflects back to you what is going on in your inner world that your outer world is the result of your inner world that what is going on within determines what is going on without that if you want to change your outer world you have to change your inner world now that means that you can look at your words you can look at your level of

40:27 Health what is going on in terms of your physical health is largely determined by what is going on in in your mind what is going on in your relationships is the most perfect example because you find that when you are feeling good inside your relationships go smoothly when you're feeling negative or stressed inside your relationships go poorly your relationships are the mirror image reflection of the quality of your own personality you can tell how healthy your personality is by looking at the relationships around you your wealth is a very important thing the level of financial wealth the level of comfort that you have is a direct relationship of what you have put into your mind in terms of thought and preparation for achieving wealth and affluence if you wish to be more successful on the outside you have to be more successful

41:13 on the inside and the more you go to work on the inside which is the only part of your whole life that you can control the more you go to work on the inside the more rapidly your external World changes the big mistake in life and the reason why most people are unhappy is why it's because most people try to change the external World which they cannot control and they leave the internal World messy it' be the same as trying to make an automobile run better by washing the outside of it polishing the outside of it and changing the tires no you got to go to work on the inside workings as you change your mind as you change what is going on inside you change what is going on outside now many years ago Earl Nightingale a great success philosopher woke up and in the middle of the night with a quotation

41:59 which changed his life and changed the lives of millions of others which sort of tacks on to all of these laws that we're talking about and was simply this is you become what you think about you become what you think about and since the only thing that you can control is your thinking if you change what you are thinking about you will begin to change your reality if you change what you expect you change what you believe you change your dominant thoughts you change your inner workings you begin to attract into your life people circumstances events opportunities and everything consistent with your new thoughts the reason people are unsuccessful as they think thoughts of unsuccess or failure another line which is very very important says that all causation is mental we live in a mental Universe all

42:46 causation is mental if you wish to change your Universe you have to change your mentality and this brings us to the most important line of all which is simply this and let me write it over here if you change your thinking change your thinking and you change your life change your thinking and you change your life now over the course of years you have accumulated and gathered enormous amount of information you've accumulated and gathered an enormous number of experiences some of them positive some of them negative every single one of them is stored away every single one of them is having an effect on what is

43:32 happening to you right now in the New Testament Jesus had a beautiful line which I refer to and I think about it all the time he said by their fruits you shall know them and what it simply meant was that you can tell what is going on inside the person what the fundamental character and thought life of a person is by looking at the fruits of their external Life by looking at their health looking at their relationships looking at their levels of success if you change your thinking you change your life and as we proceed through this course we're going to show you systematically how you can change your thinking and bring it into perfect correlation inside with a type of successful happy Dynamic vital living successful life that you desire on the

44:25 outside session three unlocking your potential when we talk about human potential have you ever wondered what accounts for the huge disparity in results and performance between one person and another you know a person who's making $250,000 a year is not 10 times smarter or better than a person who's making $25,000 a year why is there 10 times the difference in income and you go all the way up the ladder the person who's making $ 2.5 million a year is that person a hundred times better smarter than a person making 25,000 a year impossible in a recent study of IQs they picked a thousand men and women out of the population and tested them for IQ they found that the top person in that thousand selection was only two and one half times smarter than the bottom

45:12 person in that selection of IQs only two and a half times the disparity and that's probably true over the whole population so what accounts for this great difference well we talk about human potential we come down to a very simple formula that I came up with some years ago that probably explains it a little bit the formula starts off with what we call IIA which is inborn attributes that's the qualities the intelligence the ability the temperament the things that you're born with that you can't really change very much plus acquired attributes now acquired attributes are very important those are your education your training your skill your experience knowledge wisdom and so on multiplied times a which is your attitude equals indiv idual human

45:58 potential or individual Human Performance or individual human results if you like now of these three inborn attributes are largely fixed at Birth acquired attributes can be changed but it takes a while to change them although sometimes they can be changed very rapidly one valuable piece of information can dramatically change your Effectiveness but attitudes can be increased or decreased dramatically in seconds that every single time we improve our attitude we multiply all our capabilities so that attitude has been rightly called the most important language in the human or the most important word in the human language everything that we do in life according to a Harvard study amongst executive recruiters will be 85% attitudinal 85% of your success will beer be determined

46:44 by your attitude that means determined by how positive or how much of a positive mental attitude you have people with positive mental attitudes tend to advance more rapidly move to the top of valuable organizations earn more money get more life satisfaction and so on now a positive mental attitude doesn't mean that you dance around in the street and and throw flowers it just means that you take a generally constructive attitude or approach towards your work your life your problems your relationships and so on but according to the Cox reports on American Business according to Success magazine 85% or more of everything that you accomplish will be attitudinal so our question is where do attitudes come from and we found that attitudes come from expectations very very simple we talked about that before and a very powerful

47:29 way to instantaneously improve your attitude is to say to yourself I I believe something wonderful is going to happen to me today as we said before our expectations about outcomes determines our attitude in other words if you expect things to turn out well you're going to have a positive attitude if you expect things to turn out negatively you're going to have a negative attitude and the wonderful thing is you can manufacture your own expectations I mean you can expect whatever you want you can expect good things you can expect negative things and chances are you won't be disappointed where where do our expectations come from our expectations come from our beliefs if you like and our values these are the core or the central motivating factors in our personality our beliefs and values and this brings us to an understanding of human potential it means that basically our attitude is the

48:15 outward expression of what is going on internally consistent with the mental laws that we talked about and with regard to beliefs each of us has a bundle of beliefs way down deep inside which psychologists call the self-concept now the self-concept or the discovery of it has been considered by many to be the most important single breakthrough in understanding human performance in the 20th century and I personally agree the self-concept is like if you wanted to use a military analogy is the command center or if you wanted to use a technological analogy it is the central program of your basic computer it is a bundle of beliefs values attitudes feelings ideas and so on which are stored away down inside which are a result of virtually

49:01 every experience you've ever had in your life and some researchers say that the self-concept begins to form even before birth but this self-concept once it is in place precedes predicts and determines your levels of Effectiveness and performance in every area of your life your self-concept becomes the command Pro Center or the master program the self-concept or this bundle of beliefs then determines what you will say what you will do how you will act how you feel and react and so on what does it mean it means that all improvements in your external life all changes in your reality begin with a change in the self-concept let me give you an understanding of how it means here's here's a very simple graph we talk about human potential we say the average person uses 10% or less of their

49:46 potential according to the research is probably much less Stanford brain Institute in Santa Clara California estimates that it's probably closer to 2% but we'll be generous say the average person is using 10% it means that in the best of cases the average person you and I have 90% of our potential untapped one of the great philosophers Oliver Wendel Holmes said the great tragedy of the average person is they go to their grave with their music still in them they're still functioning on far far less of their potential so this is human potential we find there's a direct relationship between human potential and the self-concept that since our self-concepts or our estimates of ourselves if you like are usually far lower than they need to be our level of performance and Effectiveness is far lower too and we know that our

50:33 self-concept is largely subjective what does that mean it means that the self-concept what we believe to be true about ourselves is really not based in reality it's based on information that we've taken in we accept it as true and to the degree to which you believe anything about yourself it becomes true for you because you act in a manner consistent with it you know there's some people who read their horoscopes and believe that their horoscopes are predicting their future there's some people who will take criticism and condemnation from other people that they don't even respect and believe that that is an adequate or accurate reflection of their own abilities but whatever you believe whatever you accept as true becomes true for you now we also know that as an adult you have a variety of self-concepts you have a self-concept for how you dress how much you weigh how much you eat how well you speak in public what kind of a parent you are

51:19 what kind of a child you are to your parents what kind of a husband or wife you are what kind of a lover what kind of a driver interesting about driving all men have a very positive self-concept with regard to driving women don't understand this but all men are born with an inherent genius at driving that men are all great drivers and if you don't believe it all you have to do ladies who are watching this all you have to do is think about the last time you tried to correct a man's driving you'll find it is not well responded to how do we respond when somebody challenges our self concept by suggesting that we are not the person we think we are we become defensive we become angry we become irritable we become uh difficult to get along with we have a self-concept for how creative we are how intelligent how fast we read how

52:05 good we are at Athletics and if you practice a variety of different sports you have a self-concept for every one of those Sports we have a self-concept for how well we cook how well we raise our children how well we clean our home what kind of cars we drive and so on we also have a self-concept for what it's worth for how much money we earns interesting enough you can never earn more than 10% above or below your self-concept level of income that your self-concept determines your income level this self-concept is level is called your comfort zone and even if you want more money you will find that the natural human tendency of all action is to struggle and strive to get into a comfort zone and then to stay there that if you earn 10% or more above your self-concept level of income you will have an irresistible urge to get rid of the money you'll give it away you'll

52:50 spend it you'll blow it you'll spend it extravagantly you'll even lose it if you get enough that's why people who win lotteries are often flat broke 2 or 3 years later they just burn the money because the money is far beyond their self-concept if you go 10% or more below your self-concept level of income you find yourself scrambling you work harder you work longer you think more creatively you look at different ways to increase your income or or second income opportunities the only way to improve any part of your life including your income is to raise your self-concept level of income by beginning to think about yourself continually in terms of earning more money if you want to lose weight the only way you can lose weight is what is to think thin by beginning to think of yourself as a thinner person if you want to become a more popular a more loving a happier person a healthier person you have to begin to think over

53:37 and over about those things until they become part of your new self-concept and we'll talk about that a little bit later it's an essential part of programming your mind for Success your overall self-concept is determined by the average of your self-concepts and all the areas that you consider important now your self-concept is made up of three critical Parts the first first part of the self-concept is the self ideal the self ideal is the person you would most like to be it is your idea of what constitutes a winner it is your vision or your mission or your ideal of the very best you that you can be now one of the things that we know about successful people is this is successful people have very clear self ideals they have very clear ideas of who they want to be in the future unsuccessful people

54:22 have very vague ideals number two is your self-image your self-image is a picture of the way you is the way you see yourself and the way you think about yourself your self-image the inner mirror is how you perceive yourself now and determines your current performance on a day-to-day basis the third part is your self-esteem now your self-esteem is how you feel about yourself how you feel about yourself is the engine Force it's the motor it's the power force within your subconscious it's the power force within the selfcon concept and it determines virtually everything that happens to you the best definition of self-esteem is how much you like yourself how much you like yourself as a parent how much you like yourself as an employee how much you

55:07 like yourself as a boss how much you like yourself as a money earner a professional speaker an athlete and so on how much you like yourself your level of self-esteem your overall emotional feeling about any area of your life determines your performance and Effectiveness in that area wonderfully enough since you become what you think about your self-concept is malleable your self-esteem can be built by repeating over and over again I like myself I like myself I like myself I like myself I like myself I like myself the more you say I like myself I like myself I like myself the more you repeat that over and over again the more your self-esteem goes up the more your overall self-concept goes up when your

55:52 overall self-concept goes up you perform better at everything else that you attempt that every single time you say I like myself I like myself I like myself I like myself I like myself it's like pumping yourself up psychologically everything that happens that causes your self-esteem to go up causes you to perform better everything that happens that causes your self-esteem to go down causes you to perform worse make more mistakes be unhappier and so on now critical point about liking yourself about self-esteem and self-liking is that number one is you can never like or love anybody else more than you like or love yourself that your level of self esteem is the determinant of the quality of the relationships you have with others and number two is you can never expect anybody else to like or respect you more than you like or respect yourself that how much you like and respect yourself determines their

56:38 attitudes toward you every single School of Psychology today is coming to agreement on the fact that how much you genuinely like and accept yourself as a valuable and worthwhile human being has an effect on everything that happens to you how much you'll like yourself and what you can do is you can can improve your self-esteem but then I like myself I like myself I like myself I like myself I like myself well this brings us to the question a word is self-esteem where does the self-concept come from and we found that self-concept if anything self-concept is malleable in that you are not born with a self-concept is that you're not born with any idea of yourself you're not born with self-image or self-esteem that you're born in a way as pure potential it's probably the best way to put it the average person comes into the world as

57:24 pure potential and has no self concept that everything you are today every feeling that you have every attitude or value you had to learn over the course of your lifetime we also know that the child comes into the world with a very high need for love and touching and a tremendous amount of Research indicates that we need a lot of love and touching all of our lives but especially in our formative years because as a child we learn who we are how valuable we are whether we're important intelligent attractive lovable uh funny we learn all of the these things by the way our parents treat us if our parents our siblings our aunts and uncles but especially our parents treat us like we're really important kids then we grow up thinking that we're really important if our parents do not then something else happens we know that the first few

58:10 years of life are the most important in developing the self-concept that a child starts off at zero when the child is born with no idea of who she is or who he is or how valuable they are and in the first second third fourth and fifth years of life you psychologist used to think it was 5 years but now they're saying it's 3 years in these first three years of life children learn who they are they say if you give enough high quality and quantity of love to a child in the first 3 to 5 years you set them up for life you set them up on a solid foundation of self-esteem self-confidence self-worth self- value as a matter of fact there's a direct relationship between the quality and quantity of love and the development of healthy personality that the more love

58:56 conditional love that a child receives

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